Creative Director - Artwork, Localization Enablement & Accessibility Programs (LEAP)

• Come build the future of entertainment with us!
• Key job responsibilities
• Own the creative vision and quality standards for AI-assisted promotional content, including ethical guardrails for how AI is used in production.
• Define what "good" looks like — the bar for craft, cultural resonance, and emotional authenticity — and hold output to it across every market.
• Design and lead hybrid human-plus-AI workflows that pair AI throughput with human creative and cultural refinement, so scale never comes at the cost of quality.
• Lead the operations ramp-up of the promotional content pipeline — standing up production capacity, staffing and training the creative team, and scaling throughput to meet volume commitments across markets.
• Partner with science, product, and engineering to translate creative judgment into structured signals that improve the models over time — capturing craft, not discarding it as one-off edits.
• Drive the global expansion of AI-assisted promotional content, ensuring output is culturally and linguistically resonant market by market.
• Build and mentor a distributed creative bench, establishing the direction and standards that scale across languages and regions.
• 10+ years of design experience
• 4+ years in a creative leadership role, with direct responsibility for setting and enforcing creative standards across a team
• Proficiency with standard design and creative review tooling sufficient to evaluate assets, annotate feedback, and participate in production workflows
• Strong written communication skills, able to produce policy-grade documentation that is precise, consistent, and usable by teams at varying levels of creative seniority
• Experience operating inside a high-volume creative review function — QC, editorial oversight, content review, or creative operations where asset evaluation is structured, documented, and held to a repeatable standard.
• Experience working directly with AI or automated creative systems in a creative, product, or quality capacity, with a working understanding of how model behavior is shaped by training data and feedback signals
• Experience in streaming, entertainment, or media, with fluency in the visual language of film and television content across genres, tonal registers, and audience segments
• Background in thumbnail, packaging, or key art, direct experience evaluating or producing the type of visual assets this role governs
• Demonstrated ability to build evaluation frameworks from first principles — creating rubrics, calibration tools, or scoring systems that hold up under volume and reviewer variation
• Experience managing and calibrating distributed review teams, maintaining consistency across reviewers who may be working across time zones, seniority levels, or content categories
• Familiarity with the intersection of brand standards and AI output ensuring that automated creative systems produce work that remains consistent with established brand identity
• Experience presenting creative quality data to senior leadership, translating operational and creative metrics into narratives that inform strategic decisions
• Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
• USA, CA, Culver City - 141,000.00 - 190,700.00 USD annually
• USA, WA, SEATTLE - 141,000.00 - 190,700.00 USD annually

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