Job description

Support title teams as the strategic linchpin and campaign quarterback preparing creative briefs, positioning and strategy materials for high-profile Series. Assist in driving campaigns forward with key partners including development, current, producers/creators, filmmakers and show runners. Ensure materials are aligned to series positioning and brand, and that creative is consistent across all consumer touch points. Support cross-functional team planning across campaigns by participating in key meetings, presentations, developing campaign recaps and updates, and using project documents, such as marketing trackers, timelines, status reports, budget review, etc. to ensure execution against goals. Work in partnership with multiple Creative teams to ensure materials are aligned with the series positioning and Apple branding. Minimum 5 years in consumer marketing experience across media/ entertainment, preferably for Drama genre series Knowledge and experience in supporting robust portfolio of creatively led 360- campaigns, from strategy to executing the tactics Digital first mindset, with understanding of how to leverage organic social and digital spanning content creation, community and audience development Experience fostering cross-functional collaboration across adjacent business teams, content producers and creators Exposure to working on brand partnerships and multi-touchpoint integrations with internal teams, third parties, retail, experiential, newsletters, email, or editorial placements Budget planning including working across internal teams such as creative, social, and research to track each title’s budget and input through our internal systems. Clear written and verbal communication skills. Able to present ideas simply in presentations and documents across a range of partner perspectives —from creative to business. Excellent organizational, scheduling, project management, budget planning/ tracking, and multi-tasking skills with proven attention to detail

Requirements

Must-haves

Support title teams as the strategic linchpin and campaign quarterback preparing creative briefs, positioning and strategy materials for high-profile Series.
Assist in driving campaigns forward with key partners including development, current, producers/creators, filmmakers and show runners.
Ensure materials are aligned to series positioning and brand, and that creative is consistent across all consumer touch points.
Work in partnership with multiple Creative teams to ensure materials are aligned with the series positioning and Apple branding.
Minimum 5 years in consumer marketing experience across media/ entertainment, preferably for Drama genre series
Knowledge and experience in supporting robust portfolio of creatively led 360- campaigns, from strategy to executing the tactics
Digital first mindset, with understanding of how to leverage organic social and digital spanning content creation, community and audience development
Experience fostering cross-functional collaboration across adjacent business teams, content producers and creators
Exposure to working on brand partnerships and multi-touchpoint integrations with internal teams, third parties, retail, experiential, newsletters, email, or editorial placements
Budget planning including working across internal teams such as creative, social, and research to track each title’s budget and input through our internal systems.
Clear written and verbal communication skills. Able to present ideas simply in presentations and documents across a range of partner perspectives —from creative to business.
Excellent organizational, scheduling, project management, budget planning/ tracking, and multi-tasking skills with proven attention to detail

Nice-to-haves

None flagged.

Application prep

Use the role’s language and application details while tailoring your materials.

Platform: apple
Effort: medium