Job description

Title : Marketing Data Analyst Location : Plymouth, MN | Hybrid, onsite Tuesday - Thursday Job Type : Contract (6 months) + potential to extend Compensation : $50.00-70.00/hr Industry: Powersports --- About the Role Our firm is partnering with a leading global manufacturer in the powersports, mobility, and recreational vehicle industry to identify a Marketing Data Analyst . This organization leverages data-driven decision making to support marketing effectiveness, customer engagement, retail performance, and overall business growth. This role is ideal for a highly technical analyst who enjoys working with large datasets, solving complex data challenges, and transforming raw information into actionable insights. The successful candidate will be naturally curious, detail-oriented, and motivated to continuously learn and improve reporting and analytics processes. Job Description The Marketing Data Analyst will play a key role in supporting marketing and business intelligence initiatives by ensuring reliable access to high-quality data and delivering meaningful reporting solutions. This position requires strong technical expertise in SQL, Power BI, and modern cloud-based data platforms. Key Responsibilities • Develop, optimize, and troubleshoot SQL queries to support reporting, analysis, data validation, and ongoing business needs. • Own, maintain, and enhance Power BI dashboards, datasets, reporting logic, and documentation to ensure accuracy and usability. • Analyze large and complex datasets to identify trends, uncover insights, and support business decision-making. • Partner with data engineering teams to improve data quality, strengthen data foundations, and support scalable analytics solutions. • Perform root cause analysis related to reporting discrepancies, data quality issues, and unexpected business performance outcomes. • Investigate raw data to answer business questions and provide actionable recommendations. • Translate business requirements into reporting specifications, data requirements, and repeatable analytical solutions. • Collaborate with marketing, analytics, retail, and cross-functional stakeholders to deliver trusted and impactful reporting. • Support marketing performance measurement and contribute to data-driven marketing strategies. Qualifications Required • Bachelor's degree in Analytics, Data Science, Information Systems, Business, Statistics, Economics, Marketing, or a related field; equivalent experience may be considered. • 3+ years of experience in data analytics, business intelligence, reporting, or a related data-focused role. • Advanced SQL skills with experience querying, transforming, troubleshooting, and validating large datasets. • Experience developing and maintaining Power BI dashboards, datasets, and reporting solutions. • Experience working with large-scale data environments and complex data structures. • Experience with Snowflake or a similar cloud data warehouse platform. • Strong analytical and problem-solving skills with the ability to conduct root cause analysis. • Demonstrated ability to work independently, manage priorities, and drive projects forward with minimal oversight. • Strong communication skills and the ability to translate data findings into business recommendations. • Curiosity, initiative, and a continuous learning mindset. Preferred • Experience in marketing analytics, digital marketing measurement, campaign performance reporting, or customer journey analytics. • Background supporting marketing or retail-focused business teams. • Experience with DAX, Power Query, and data modeling best practices. • Familiarity with demand generation, customer insights, or consumer behavior analytics. • Experience partnering with cross-functional teams in a fast-paced, data-driven environment. • Knowledge of modern analytics ecosystems and data visualization best practices. Benefits Dahl Consulting is proud to offer a comprehensive benefits package to eligible employees that will allow you to choose the best coverage to meet your familyâs needs. For details, please review the DAHL Benefits Summary: dahlconsulting.com. How to Apply Take the first step on your new career path! To submit yourself for consideration for this role, simply click the apply button and complete our mobile-friendly online application. Once weâve reviewed your application details, a recruiter will reach out to you with next steps! Equal Opportunity Statement As an equal opportunity employer, Dahl Consulting welcomes candidates of all backgrounds and experiences to apply. If this position sounds like the right opportunity for you, we encourage you to take the next step and connect with us. We look forward to meeting you! #LI-LK1 #LI-Hybrid

Requirements

Must-haves

Title : Marketing Data Analyst
Location : Plymouth, MN | Hybrid, onsite Tuesday - Thursday
Job Type : Contract (6 months) + potential to extend
Compensation : $50.00-70.00/hr
Industry: Powersports
Develop, optimize, and troubleshoot SQL queries to support reporting, analysis, data validation, and ongoing business needs.
Own, maintain, and enhance Power BI dashboards, datasets, reporting logic, and documentation to ensure accuracy and usability.
Analyze large and complex datasets to identify trends, uncover insights, and support business decision-making.
Partner with data engineering teams to improve data quality, strengthen data foundations, and support scalable analytics solutions.
Perform root cause analysis related to reporting discrepancies, data quality issues, and unexpected business performance outcomes.
Investigate raw data to answer business questions and provide actionable recommendations.
Translate business requirements into reporting specifications, data requirements, and repeatable analytical solutions.
Collaborate with marketing, analytics, retail, and cross-functional stakeholders to deliver trusted and impactful reporting.
Support marketing performance measurement and contribute to data-driven marketing strategies.
Bachelor's degree in Analytics, Data Science, Information Systems, Business, Statistics, Economics, Marketing, or a related field; equivalent experience may be considered.
3+ years of experience in data analytics, business intelligence, reporting, or a related data-focused role.
Advanced SQL skills with experience querying, transforming, troubleshooting, and validating large datasets.
Experience developing and maintaining Power BI dashboards, datasets, and reporting solutions.

Nice-to-haves

Experience in marketing analytics, digital marketing measurement, campaign performance reporting, or customer journey analytics.
Background supporting marketing or retail-focused business teams.
Experience with DAX, Power Query, and data modeling best practices.
Familiarity with demand generation, customer insights, or consumer behavior analytics.
Experience partnering with cross-functional teams in a fast-paced, data-driven environment.
Knowledge of modern analytics ecosystems and data visualization best practices.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

sql

Platform: haleymarketing
Effort: medium