Job description

Company Overview Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 40 Brands domestically and internationally recognized brands including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. About Perry Ellis International Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 42 Brands domestically and internationally recognized brands including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Role Overview We are seeking a visionary and dynamic Creative Director of Marketing to lead the creative strategy and execution for our Cubavera brand. Based in our Miami headquarters, you will be the driving force behind our visual identity and brand storytelling, ensuring our marketing initiatives resonate deeply with our consumers and community. Reporting dir ectly to the Director of Strategic Initiatives, you will lead a multidisciplinary team of designe rs, copywriters, video producers, and content creators. You will conceptualize and execute high-impact, multi-channel campaigns that el evate brand awareness, drive consumer engagement, and support revenue-generating initiatives. The ideal candidate thrives in a high-energy, fast-paced envir onment and possesses a deep passion for the Cubavera brand, culture, and lifestyle marketing. Key Responsibilities Creative Vision & Brand Leadership Define, evolve, and champion the visual identity and creative voice of the Cubavera brand across all consumer touchpoints. Develop compelling, c ulture-defining creative concepts that align with the overarching marketing strategy set by the SVP of Marketing. Ensure brand consistency across all mediums, including broadcast, dig ital, social media, out-of-home (OOH), print, in-store, and experiential activations. Campaign Strategy & Execution Lead the end-to-end creative process for major campaigns, from ideation and pitching to production and post-launch analysis. Direct high-profile photo and video shoots, working closely with internal production teams and external agencies to ensure output meets elite industry stan dards. Design compelling collateral for revenue-driving initiatives, including retail campaigns, wholesale partnership pitches, and direct-to-consumer offerings. Team Management & Mentorship Manage, inspire, and develop a diverse in-house creative team, fostering a culture of innovation, collaboration, and continuous improvement. Optimize creative workflows and res ource allocation to ensure high-quality deliverables are produced on time and within budget. Provide actionable, constructive feedback to elevate the work of junior creatives and mid-level managers. Cross-Functional Collaboration Partner c losely with the broader marketing, digital , commu nications, and retail production teams to ensure cohesive storytelling across all platforms. Act as the primary creative liaison for external stakeholders, including corporate partners, media partners, and external creative or media agencies. Present creative concepts and strategic rationale clearly and persuasively to executive leadership. Qualifications & Requirements Experience: 10 + years of progressi ve creative experience in an agency or in-house environment, with at least 4 yea rs in a senior creative leadership role managing cross-functional teams. Industry Expertise: Background in fashion, apparel, or lifestyle brand marketing is strongly preferred. A deep understanding of fashion culture, consumer tren ds, and the vibrant Miami market is a significant plus. Portfolio: A world-class portfolio demonstrating a proven track record of conceptualizing and executing major , multi-platform brand campaigns. Technical Skills: Expert-level proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere, After Effects). Deep understanding of modern digital design, video production, motion graphics, and typography. Work Style: Exceptional communication an d presentation skills. Ability to pivot quickly, manage multiple high-stakes projects simultaneously, and thrive under the pressures of a demanding retail calendar. Work Arrangement: This is a fully on-site role requiring physical presence in our Miami office 5 days a week, with the expectation to attend evening and weekend events, and shoots as the brand's schedule dicta tes. What We Offer Competitive e xecutive base salary and performance-based bonus structure. Comprehensive health, dental, and vision insurance. 401(k) with company match. Exclusive access to company-sponsored outings and cultural experiences in Miami. The opportunity to shape the creative legacy of a premier lifestyle apparel brand. What’s In It For You? Comprehensive Health: Premium Medical, Dental, and Vision plans designed to keep you and your family healthy and thriving. Financial Security: Secure your future with our 401(k) retirement plan (including a discretionary company match) plus company-provided Basic Life and AD&D Insurance . Work-Life Balance: Take the time you need to recharge with generous Paid Time Off (PTO) and a full schedule of paid Holidays . Growth & Support: We invest in your potential through our Tuition Reimbursement program for continuous learning and provide 24/7 personal support via our Member Assistance Program (MAP) . Team Culture: Join a community that celebrates your hard work with regular Associate Engagement Events , ranging from seasonal celebrations to on-site wellness activities. Exclusive Style Perks: Look your best for less with generous Associate Clothing Discounts across all our company stores and e-commerce sites. Legal Disclaimer: Perry Ellis International is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other legally protected status. All qualified applicants will receive consideration for employment without regard to their individual background and characteristics. We are committed to providing a workplace free of any discrimination or harassment. This commitment extends to all aspects of employment, including hiring, promotion, transfer, compensation, and termination. By submitting your application, you acknowledge and agree to the company's commitment to equal employment opportunities. We encourage you to read and understand our Privacy Policy here .

Requirements

Must-haves

Company Overview
Creative Vision & Brand Leadership
Define, evolve, and champion the visual identity and creative voice of the Cubavera brand across all consumer touchpoints.
Develop compelling, c ulture-defining creative concepts that align with the overarching marketing strategy set by the SVP of Marketing.
Ensure brand consistency across all mediums, including broadcast, dig ital, social media, out-of-home (OOH), print, in-store, and experiential activations.
Campaign Strategy & Execution
Lead the end-to-end creative process for major campaigns, from ideation and pitching to production and post-launch analysis.
Direct high-profile photo and video shoots, working closely with internal production teams and external agencies to ensure output meets elite industry stan dards.
Design compelling collateral for revenue-driving initiatives, including retail campaigns, wholesale partnership pitches, and direct-to-consumer offerings.
Team Management & Mentorship
Manage, inspire, and develop a diverse in-house creative team, fostering a culture of innovation, collaboration, and continuous improvement.
Optimize creative workflows and res ource allocation to ensure high-quality deliverables are produced on time and within budget.
Provide actionable, constructive feedback to elevate the work of junior creatives and mid-level managers.
Cross-Functional Collaboration
Partner c losely with the broader marketing, digital , commu nications, and retail production teams to ensure cohesive storytelling across all platforms.
Act as the primary creative liaison for external stakeholders, including corporate partners, media partners, and external creative or media agencies.
Present creative concepts and strategic rationale clearly and persuasively to executive leadership.
Qualifications & Requirements
Experience: 10 + years of progressi ve creative experience in an agency or in-house environment, with at least 4 yea rs in a senior creative leadership role managing cross-functional teams.
Portfolio: A world-class portfolio demonstrating a proven track record of conceptualizing and executing major , multi-platform brand campaigns.
Work Style: Exceptional communication an d presentation skills. Ability to pivot quickly, manage multiple high-stakes projects simultaneously, and thrive under the pressures of a demanding retail calendar.
Work Arrangement: This is a fully on-site role requiring physical presence in our Miami office 5 days a week, with the expectation to attend evening and weekend events, and shoots as the brand's schedule dicta tes.
We encourage you to read and understand our Privacy Policy here .

Nice-to-haves

Industry Expertise: Background in fashion, apparel, or lifestyle brand marketing is strongly preferred. A deep understanding of fashion culture, consumer tren ds, and the vibrant Miami market is a significant plus.

Application prep

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Platform: greenhouse
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Benefits

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Dental

Vision

401(K)

Pto

Paid Time Off

Wellness