Senior Product Line Manager – Custom FPGA & Adaptive SoC Products
AMD· Semiconductors· Oct 7, 2026 · 20d ago
San Jose, California
In office
Full-time
Manager
$151K–$211K est.
Job description
ADVANCE YOUR CAREER. ADVANCE THE WORLD.
At AMD, we believe technology has the power to solve the world’s most important challenges. From advancing healthcare and scientific discovery to powering AI and the technologies people rely on every day, innovation at AMD is shaping the future.
Whether you’re designing next-gen processors, enabling AI breakthroughs, or bringing leading edge products to market, every role at AMD contributes to something bigger — technology that moves the world forward. Join us and, together, we’ll advance your career.
THE TEAM:
The AECG - Embedded Team builds and optimizes platforms for embedded and commercial applications, working across silicon, firmware, and software to deliver reliable, high‑performance solutions at scale.
THE ROLE:
We are seeking a dynamic and experienced Senior Product Line Manager to lead the strategy, business, and product line ownership of our custom FPGA & Adaptive SoC products. This individual will play a pivotal role in driving the adoption of cutting-edge solutions across diverse markets, including data center, communications, automotive, industrial, aerospace, and more. The ideal candidate will have a strong technical background, a proven track record in product management, and a passion for delivering innovative solutions to meet customer needs.
THE PERSON:
We are looking for an energetic, motivated individual with strong technical and business acumen and excellent communication skills. The ideal candidate will possess:
• Unwavering customer focus and critical thinking capabilities.
• The ability to understand complex topics, communicate with clarity, and ability to lead within a cross functional team
• The ability to work effectively in a fast-paced environment with multiple cross-functional teams.
• Sound business judgment and a passion for innovation and success.
KEY REPSONSIBILITIES:
• Product Strategy and Ownership:
• Develop and execute a cohesive and actionable product line strategy for custom Adaptive SoC products.
• New Product Introduction:
• Manage all aspects of new product introduction, collaborating with internal stakeholders and interfacing directly with customers and sales teams worldwide.
• Customer and Market Engagement:
• Support Sales and Segment Marketing teams in custom Adaptive SoC opportunity pursuits
• Present and demonstrate product capabilities, value propositions, and solutions to customers and field teams.
• Be an advocate for customers insuring that technical and product issues are addressed in a timely, thorough, and professional manner to meet or exceed customer expectations
• Working with the lead customer(s) to set expectations on deliverables and schedule, and ensuring those projects are on track
• Business Acumen
• Demonstrate mastery of using data driven decision processes and balancing competing priorities to achieve business objectives
• Technical Expertise:
• Leverage a deep understanding of embedded processing systems, operating systems, and system requirements to guide product development and customer engagement.
• Stay informed on advancements in machine learning, AI, and related technologies to inform product strategy
• Work closely with cross-functional teams, including engineering, marketing, and operations, to ensure alignment and successful execution of product strategy and implementation. Play a strong leadership role in stewarding your products by asking the right questions, holding self and team accountable,
PREFERRED EXPERIENCE:
• Strong experience in FPGAs, ASICs, or product management within the semiconductor or related industries.
• Proven track record of successfully bringing new technologies or business models to market and driving adoption.
• Strong customer empathy and experience in identifying customer needs and design practices.
• Familiarity with , CPUs, GPUs, SoCs, ASICs and/or FPGAs is a plus
• A passion for achieving challenging revenue, design win, and market share targets.
ACADEMIC CREDENTIALS:
• Bachelor’s degree in Electrical Engineering, Computer Engineering, or a related technical field is required.
• A Master’s degree in a technical discipline or an MBA is a plus but not mandatory.
LOCATION: San Jose, Austin, Longmont
This role is not eligible for visa sponsorship.
Benefits offered are described: AMD benefits at a glance .
AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.
AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here.
This posting is for an existing vacancy.
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