Job description

Imagine yourself… • Doing meaningful work that makes a vibrant impact on the world around you.  • Growing your expertise and expanding your skillset with every project.  • Owning your ambition and fueling your career growth.  It’s all possible with a role at X-Rite Pantone, the global leaders in color science and technology. X-Rite Pantone, a Veralto company, provides complete end-to-end color management solutions for clients in every industry where color matters. At X-Rite Pantone, you’ll deftly blend the art and science of color to help customers inspire, select, measure, formulate, communicate and match color so that users get color right the first time, every time. And along the way, you’ll build a vibrant career through rich skill-building opportunities, on-the-job learning, and coaching and training that supports your continued development and growth. As the Marketing Manager, Fashion, Home + Interiors, you will join Pantone's growing Marketing Team and play a key role in driving awareness, engagement, adoption, and growth across our Fashion, Home + Interiors business. Working closely with Product Management, Sales, Creative, the Pantone Color Institute™, and regional teams, you will develop and execute marketing strategies that protect and grow Pantone's established physical standards business while building demand for digital solutions, color intelligence, paid partnerships, consulting services, workflow integrations, and other emerging offerings relevant to the Fashion, Home + Interiors customer ecosystem. This position will be remote in the United States, and will require travel up to 25% of the time. In this role, a typical day will look like: • Partner with Product Management to develop and execute go-to-market strategies for new and existing products, services, and solutions across Fashion, Home + Interiors. • Own integrated marketing plans that support the performance of Pantone’s core portfolio while driving awareness, adoption, and growth of new and evolving offerings. • Develop customer segmentation, positioning, messaging, and campaigns that clearly communicate Pantone’s value and differentiation across B2B and B2C audiences. • Partner with the Pantone Color Institute™ to bring relevant trend insights, publications, educational content, and consulting services to market through programs that build awareness, engagement, and qualified demand. • Translate customer needs, market trends, cultural shifts, competitive activity, and evolving industry workflows into relevant marketing strategies and growth opportunities. • Collaborate with Creative, Sales, e-commerce, Product, and regional teams to develop and execute integrated campaigns, customer communications, sales enablement, and market-specific programs across global markets. • Identify opportunities to deepen Pantone’s engagement with priority customer segments, industry communities, and partners, working with the Global Director of Marketing on broader strategic partnerships and major brand initiatives. • Represent Pantone at relevant industry events, customer meetings, trade shows, and activations to strengthen customer relationships, market understanding, and Pantone’s presence within the Fashion, Home + Interiors ecosystem. • Establish and monitor marketing and portfolio KPIs, using customer and performance insights to improve marketing effectiveness and business impact while ensuring activities reinforce Pantone’s position as the global authority on color and align with overall brand direction The essential requirements of the job include: • A bachelor’s degree in marketing, communications, business, fashion merchandising, design, interior design, textile design, or a related field, or equivalent experience. • At least 5–8 years of B2B and/or B2C marketing experience within fashion, textiles or related design fields. • Experience developing integrated marketing strategies, go-to-market programs, and demand-generation campaigns. • Experience collaborating with Product Management, Sales, Creative, e-commerce, regional teams, or external partners. • Experience using digital marketing, CRM, e-commerce, email, analytics, social, or performance-measurement platforms. X-Rite Pantone is proud to part of the Product Quality & Innovation segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 17,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re Safeguarding the World’s Most Vital Resources™—and building rewarding careers along the way. US ONLY : The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An associate’s position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The compensation range for this role is $150,000 - $160,000 USD per year. This job is also eligible for Bonus Pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. US residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. YOUR EDUCATION AND BACKGROUND EXPERIENCE WILL INCLUDE: • Bachelor's degree in Marketing, Communications, Business, Fashion Merchandising, Design, Interior Design, Textile Design, or a related field (or equivalent experience). • 5-8+ years of experience in B2B and/or B2C marketing, preferably within fashion, home furnishings, interiors, textiles, materials, design technology, creative software, digital product creation, or related industries. • Proven experience developing and executing integrated marketing strategies, go-to-market programs, and demand-generation campaigns for both established portfolios and new growth offerings. • Experience collaborating with Product Management, Sales, Creative, e-commerce, regional teams, and external partners. • Strong copywriting, editing, and storytelling skills. • Experience managing multiple campaigns and projects simultaneously. • Familiarity with digital marketing platforms, CRM systems, e-commerce, email marketing, analytics, social media channels, and performance measurement. WE ARE LOOKING FOR A PROFESSIONAL WHO: • Possesses both strategic thinking and hands-on execution capabilities. • Has a strong understanding of the fashion, home furnishings, interiors, textile, materials, design, or product-development ecosystem. • Understands how color, trends, materials, technology, and cultural influences shape product development, design decisions, sourcing, and consumer behavior. • Has strong written and verbal communication skills, with the ability to review, edit, and provide guidance on marketing content, messaging, and creative assets. • Can confidently review creative work and provide thoughtful feedback and direction. • Brings a strong creative sensibility paired with a commercial, data-informed growth mindset. • Is skilled at building relationships and collaborating across functions and with external partners. • Has excellent project management, organizational, and prioritization skills. • Is naturally curious about emerging trends, technologies, digital workflows, AI-enabled design and product-development tools, and evolving customer needs. • Is highly motivated, proactive, and comfortable operating in a fast-paced environment. BONUS IF YOU HAVE: • Existing relationships within the fashion, home furnishings, interiors, textile, materials, product-development, or design-technology industries. • Familiarity with Pantone products, standards, Pantone Connect, digital color workflows, and color data solutions. • Experience marketing SaaS, digital workflow, PLM, design technology, consulting, data, or other solution-based offerings in addition to physical products. • Understanding of color management, trend forecasting, product-development workflows, sourcing, or design processes from inspiration through production. Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. The EEO posters are available here . We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@veralto.com to request accommodation. Unsolicited Assistance We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies , in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.

Requirements

Must-haves

Imagine yourself…
Doing meaningful work that makes a vibrant impact on the world around you.
Growing your expertise and expanding your skillset with every project.
Owning your ambition and fueling your career growth.
It’s all possible with a role at X-Rite Pantone, the global leaders in color science and technology.
This position will be remote in the United States, and will require travel up to 25% of the time.
In this role, a typical day will look like:
Partner with Product Management to develop and execute go-to-market strategies for new and existing products, services, and solutions across Fashion, Home + Interiors.
Own integrated marketing plans that support the performance of Pantone’s core portfolio while driving awareness, adoption, and growth of new and evolving offerings.
Develop customer segmentation, positioning, messaging, and campaigns that clearly communicate Pantone’s value and differentiation across B2B and B2C audiences.
Partner with the Pantone Color Institute™ to bring relevant trend insights, publications, educational content, and consulting services to market through programs that build awareness, engagement, and qualified demand.
Translate customer needs, market trends, cultural shifts, competitive activity, and evolving industry workflows into relevant marketing strategies and growth opportunities.
Collaborate with Creative, Sales, e-commerce, Product, and regional teams to develop and execute integrated campaigns, customer communications, sales enablement, and market-specific programs across global markets.
A bachelor’s degree in marketing, communications, business, fashion merchandising, design, interior design, textile design, or a related field, or equivalent experience.
At least 5–8 years of B2B and/or B2C marketing experience within fashion, textiles or related design fields.
Experience developing integrated marketing strategies, go-to-market programs, and demand-generation campaigns.
Experience collaborating with Product Management, Sales, Creative, e-commerce, regional teams, or external partners.
Experience using digital marketing, CRM, e-commerce, email, analytics, social, or performance-measurement platforms.
YOUR EDUCATION AND BACKGROUND EXPERIENCE WILL INCLUDE:
Bachelor's degree in Marketing, Communications, Business, Fashion Merchandising, Design, Interior Design, Textile Design, or a related field (or equivalent experience).
5-8+ years of experience in B2B and/or B2C marketing, preferably within fashion, home furnishings, interiors, textiles, materials, design technology, creative software, digital product creation, or related industries.
Proven experience developing and executing integrated marketing strategies, go-to-market programs, and demand-generation campaigns for both established portfolios and new growth offerings.
Experience collaborating with Product Management, Sales, Creative, e-commerce, regional teams, and external partners.

Nice-to-haves

The compensation range for this role is $150,000 - $160,000 USD per year. This job is also eligible for Bonus Pay.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

goai

Platform: phenom
Effort: medium

Benefits

Benefits detected in the listing.

Dental

Vision

401(K)

Paid Time Off