Job description

About NewsBreak Local life runs on local information. What happened down the street? Who can fix this? Where should we go tonight? NewsBreak started in 2015 to answer these questions, and today more than 40 million people a month rely on us to follow what’s going on in their zip code. Three platforms with one vision: powering local life. Led by founder and CEO Jeff Zheng, NewsBreak is our local life and news platform; Nearby AI connects people with local businesses; and NDot AI helps publishers and creators grow and earn. Building for the long term. A $115 million Series C made us a unicorn in 2021, and we keep investing in our people. We’re Great Place to Work® certified and named to Fast Company ’s Best Workplaces for Innovators (2025) and Fortune ’s Best Workplaces in the Bay Area™ (2026). Everyone makes an impact. Whether you write code, shape products, tell our story, or run the business, we want people who own projects end to end, stay curious, and speak up. Join us. Learn more at: NewsBreak, Nearby AI, NDot AI Why this role exists Growth today comes primarily from recommendation-algorithm tuning and paid acquisition. A product-driven growth curve does not yet exist. This role turns “where is the next curve?” from an open question into a series of hypotheses that can be validated — or disproven — quickly. What you'll own AI-native product formats New ways people consume local information New direction validation on Scoopz Turning vague directions into falsifiable hypotheses, then testing them fast Handing validated directions to the Senior PM to scale Not local vertical framework build-out — a separate team owns that; the boundary is explicit What we're looking for 8+ years in consumer product , including 3+ in 0→1 or new-direction work A concrete story where data overturned your own judgment A track record of killing a direction yourself, with clear reasoning Strong analytics: you pull your own data, design experiments, read results You instinctively ask “how do users solve this today?” and “what's the switching cost?” Industry open. Consumer high-frequency products preferred (content, social, local, utility) AI product experience not required — the methods transfer, and requiring it only shrinks the pool First 90 days Form and prioritize 3–5 testable direction hypotheses Reach a conclusion — validated or disproven — on at least one Establish the process: how hypotheses get proposed, tested, and killed The US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process. Annual Base Pay Range $200,000 — $300,000 USD CPRA Privacy Notice for California Candidates

Requirements

Must-haves

8+ years in consumer product , including 3+ in 0→1 or new-direction work
A concrete story where data overturned your own judgment
A track record of killing a direction yourself, with clear reasoning
Strong analytics: you pull your own data, design experiments, read results
You instinctively ask “how do users solve this today?” and “what's the switching cost?”
AI product experience not required — the methods transfer, and requiring it only shrinks the pool
First 90 days
Form and prioritize 3–5 testable direction hypotheses
Reach a conclusion — validated or disproven — on at least one
Establish the process: how hypotheses get proposed, tested, and killed

Nice-to-haves

Industry open. Consumer high-frequency products preferred (content, social, local, utility)

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

goai

Platform: greenhouse
Effort: quick

Benefits

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Vision