Streaming TV is no longer just a brand awareness channel. It’s becoming a core part of the performance marketing mix, alongside search and social. Vibe.co vibe.co is building the platform that makes TV work like the rest of the acquisition stack: targeted, measurable, and optimized for results.
Vibe.co vibe.co is an Audience First Streaming TV Advertising platform that gives marketers the tools to reach the right audiences, optimize campaigns in real time, and understand what’s actually driving business outcomes. With hyper-targeted segmentation, AI-powered recommendations, real-time optimization, and incrementality measurement, Vibe brings the precision and accountability of digital advertising to the biggest screen in the house.
Today, more than 12,000 brands use Vibe.co vibe.co to reach 120 million+ households. And in August 2026, Vibe.co vibe.co became a Walmart company, opening up a new chapter for the business and the industry. With Walmart’s first-party data and purchase signals now part of the Vibe platform, advertisers can connect TV advertising to real-world transactions and measure the impact of CTV with a level of precision previously associated with platforms like Google and Meta.
This is a unique moment to join Vibe. With Walmart’s scale, data, and reach behind us, we’re building the next generation of TV advertising and creating a more measurable, performance-driven future for the channel.
ABOUT THE ROLE
You'll join Vibe's GTM Operations team — the group that owns the systems Sales, SDRs, CSMs, and AMs run on every day — reporting to the Director of GTM Operations. Salesforce is our source of truth for our Prospect and Customer data, account assignment, and pipeline management, and until now it's been maintained by an excellent team of distributed contractors. We're bringing it in house so the person who owns this infrastructure is embedded closely enough to understand what's riding on it. You'll own infrastructure the entire company depends on — a nine-person team touches it daily, but the data it produces powers every function downstream — work with the newest generation of AI tooling for CRM administration, and sit close enough to the business that your input shapes strategy rather than just executing it.
WHAT YOU'LL DO
Own the Salesforce instance
- Administer Salesforce as the source of truth for account assignment and pipeline
- Build and maintain the flows that power our funnel (assignment, routing, etc.)
- Resolve data integrity issues before they reach a rep's workflow
Connect the GTM stack
- Ensure that our integrations with Outreach/ Kaia, Default, and any other connected tool are functioning reliably
- Build monitoring for data divergence between Salesforce and other internal systems
- Surface sync failures, data hygiene issues, and operational issues proactively
Partner with the business
- Translate requests from Sales, SDR, CSM, and AM teams into scalable system changes
- Partner within the GTM Ops team on how data flows out from Salesforce into other internal tools
- Apply AI to accelerate Salesforce build, testing, and documentation
WHAT YOU NEED
- Salesforce Administrator credentials, or equivalent hands-on depth in a production org
- Experience building and maintaining Salesforce flows in a live revenue environment
- Working competency with the Salesforce API
- Experience connecting GTM tools — Outreach, Default, Calendly, Gong, or similar — into a CRM
- Hands-on use of Claude or a comparable AI tool in your Salesforce work, with specific examples of what changed
- Experience embedded on an in-house team, not exclusively client-side implementation work
- Applicants must be authorized to work in the U.S. without current or future visa sponsorship
NICE TO HAVES
- Salesforce development skills without AI assistance — Apex, SOQL, custom build
- Ability to read pipeline and GTM metrics well enough to pressure-test an incoming request
- Experience building data quality monitoring or observability for a CRM
OUR VALUES
At Vibe, we run on three values: Impact, Ambition, and Urgency. We tie every goal to a real business outcome, think 10x rather than settling for good enough, and move daily rather than waiting for perfect conditions.
You'll thrive here if you own outcomes without needing direction, default to action, and hold yourself to results, not effort.
This is a high-performance environment with high-performance rewards: you'll work alongside people who push you, with real ownership over hard problems in a market that's moving fast.
If that sounds like the best version of your career, we want to meet you.
WHAT WE OFFER
For candidates in New York, the base salary range for this role is $150,000-$200,000, plus variable.
At Vibe, we want you to build something, own something, and grow fast. Here's how we back that up:
- Variable pay — Based on real Vibe business goals.
- Full health coverage — Comprehensive medical, dental, and vision insurance.
- 401(k) with matching — We invest in your future, not just your output.
- Flex PTO — Take the time you need. We measure results, not hours.
- Workspace worth showing up for — Our Flatiron office is full of natural light, we're in 3 days a week with flexibility built in, and our amazing workplace experiences manager keeps the space.
- Parental leave — Paid leave for all parents.
- Annual offsite — The whole team, once a year, somewhere worth the trip.
OUR INTERVIEW PROCESS
We respect your time. Here's exactly what to expect — no surprises, no ghosting.
1. Recruiter screen — 30 min. We'll share context; you'll share yours.
2. Manager interview — Meet the person you'd work with directly.
3. Take-home assignment + live debrief — A real problem, not a trick. We'll work through it together.
4. Calibration interview — A senior leader joins to ensure we're holding a consistent, high bar.
5. Offer — Fast. We don't let good decisions sit.
EQUAL OPPORTUNITY
Vibe is an equal opportunity employer. We evaluate all applicants without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.
We believe the best ideas come from teams with different backgrounds, perspectives, and experiences. If you need a reasonable accommodation during the application or interview process, please let us know.
REFERRAL INSTRUCTIONS
Being referred? Ask your contact to submit your application directly on your behalf.
Requirements
Must-haves
This is a unique moment to join Vibe. With Walmart’s scale, data, and reach behind us, we’re building the next generation of TV advertising and creating a more measurable, performance-driven future for the channel.
Own the Salesforce instance
Administer Salesforce as the source of truth for account assignment and pipeline
Build and maintain the flows that power our funnel (assignment, routing, etc.)
Resolve data integrity issues before they reach a rep's workflow
Connect the GTM stack
Ensure that our integrations with Outreach/ Kaia, Default, and any other connected tool are functioning reliably
Build monitoring for data divergence between Salesforce and other internal systems
Surface sync failures, data hygiene issues, and operational issues proactively
Partner with the business
Translate requests from Sales, SDR, CSM, and AM teams into scalable system changes
Partner within the GTM Ops team on how data flows out from Salesforce into other internal tools
Apply AI to accelerate Salesforce build, testing, and documentation
Salesforce Administrator credentials, or equivalent hands-on depth in a production org
Experience building and maintaining Salesforce flows in a live revenue environment
Working competency with the Salesforce API
Experience connecting GTM tools — Outreach, Default, Calendly, Gong, or similar — into a CRM
Hands-on use of Claude or a comparable AI tool in your Salesforce work, with specific examples of what changed
Experience embedded on an in-house team, not exclusively client-side implementation work
Applicants must be authorized to work in the U.S. without current or future visa sponsorship
We respect your time. Here's exactly what to expect — no surprises, no ghosting.
Nice-to-haves
Salesforce development skills without AI assistance — Apex, SOQL, custom build
Ability to read pipeline and GTM metrics well enough to pressure-test an incoming request
Experience building data quality monitoring or observability for a CRM
Application prep
Use the role’s language and application details while tailoring your materials.