Job description

FIELD MARKETING MANAGER Location: U.S. — Central (Remote) or Northeast (Remote) Reports to: Director of Field & Customer Marketing Travel: 15–20% within region ABOUT US Witness AI invented intent-based AI security. While legacy tools monitor what users say to AI, we understand what they're trying to accomplish - stopping jailbreaks, data exfiltration, and shadow AI before damage occurs. We provide visibility into how employees and systems use AI - capturing prompts, responses, and agent activity - so security teams can monitor risk, investigate incidents, and enforce guardrails in real time. ROLE OVERVIEW The Field Marketing Manager serves as the in-region marketing expert and partner to the field. This role collaborates closely with regional teams, including Regional Sales Directors, Sales Engineers, Channel Sales Directors, and regional partners to plan and execute programs that drive demand, accelerate pipeline, and deepen engagement. KEY RESPONSIBILITIES - Create quarterly field marketing plans that generate demand and increase funnel velocity in assigned territory using input from the regional sales team. - Own end-to-end execution of regional programs, including virtual events, in-person events, executive roundtables, etc. - Manage logistics, promotions, communications, SDR hand-offs, and post-program follow-up. - Support planning and execution of national tradeshows, conferences, and customer events as needed. - Own the in-region field marketing budget; track spend and evaluate performance in terms of CPL, ROI, and pipeline contribution. - Provide weekly and monthly program reporting, including event analytics. KEY QUALIFICATIONS - 4 - 6 years of experience in B2B/cybersecurity field marketing or partner marketing. - Proven experience supporting or partnering with sales organizations. - Exceptional written and verbal communication skills. - Comfortable managing multiple projects with attention to detail and tight deadlines. - Proficiency with Salesforce to track program performance and report on pipeline contribution and social channels (e.g., LinkedIn, X/Twitter) for event promotions. - Creative thinker who enjoys identifying new opportunities to engage customers and prospects. BENEFITS: - Hybrid work environment - Competitive salary, health, dental, and vision insurance - 401(k) plan - Opportunities for professional development and growth - Generous vacation policy SALARY RANGE: - $118,000 - $140,000 OTE (The exact salary will be determined based on the selected candidate’s location, qualifications, experience and relevant skills.)

Requirements

Must-haves

Location: U.S. — Central (Remote) or Northeast (Remote)
Reports to: Director of Field & Customer Marketing
Travel: 15–20% within region
Create quarterly field marketing plans that generate demand and increase funnel velocity in assigned territory using input from the regional sales team.
Own end-to-end execution of regional programs, including virtual events, in-person events, executive roundtables, etc.
Manage logistics, promotions, communications, SDR hand-offs, and post-program follow-up.
Support planning and execution of national tradeshows, conferences, and customer events as needed.
Own the in-region field marketing budget; track spend and evaluate performance in terms of CPL, ROI, and pipeline contribution.
Provide weekly and monthly program reporting, including event analytics.
4 - 6 years of experience in B2B/cybersecurity field marketing or partner marketing.
Proven experience supporting or partnering with sales organizations.
Exceptional written and verbal communication skills.
Comfortable managing multiple projects with attention to detail and tight deadlines.
Proficiency with Salesforce to track program performance and report on pipeline contribution and social channels (e.g., LinkedIn, X/Twitter) for event promotions.
Creative thinker who enjoys identifying new opportunities to engage customers and prospects.
$118,000 - $140,000 OTE (The exact salary will be determined based on the selected candidate’s location, qualifications, experience and relevant skills.)

Nice-to-haves

None flagged.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

Platform: ashby
Effort: quick

Benefits

Benefits detected in the listing.

Dental

Vision

401(K)

Professional Development