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Job Title: Digital Marketing Coordinator, Premium
Pay Details:
The starting hourly rate range for this position is $25.00 to $30.00 per hour. The actual hourly rate offered will take internal value, peer equity, job-related factors, and other organizational considerations into account.
The Digital Marketing Coordinator is responsible for planning and executing email and online advertising campaigns for the Anaheim Ducks and Premium Seating at Honda Center to maximize sales revenue, data acquisition, fan engagement, awareness and lead generation. The role also includes analyzing and reporting on digital marketing performance to drive continuous optimization.
Responsibilities
Coordinate email marketing initiatives, including newsletters, automated lead nurturing and customer account notifications for the Anaheim Ducks and Premium Seating at Honda Center Support both revenue generating campaigns and brand or fan engagement initiatives across multiple business lines
Work with vendors to develop and optimize online advertising campaigns (display and SEM) for Ducks and Honda Center Premium Seating products Monitor creative, placement and ROI to maximize advertising performance
Help manage the text messaging platform for Ducks Marketing and Premium Marketing Grow the subscriber base, schedule campaigns and report on performance while ensuring messages are delivered in a timely manner
Partner with the New Media department to develop relevant web pages, landing pages and promotional placements on Ducks and Honda Center websites and mobile apps
Collaborate with the Social Media Producer to develop campaigns that support sales initiatives, awareness campaigns, merchandise pushes and other marketing efforts on social channels
Stay current on best practices and trends in digital marketing, including examples from other teams and companies
Serve as a liaison with Ticketmaster to maximize the use and performance of Ticketmaster marketing assets (CENs, Ticket Alerts, TMcom, etc.)
Assist the Senior Digital Specialist, Director of Digital Marketing and Senior Director, Performance Marketing with analytical efforts, including identifying trends and outliers in recurring reports
Assist with the migration of Ducks and Premium Seating at Honda Center email and digital marketing programs from Eloqua to Salesforce Marketing Cloud
Assist the Senior Digital Specialist and Director of Digital Marketing with implementing digital marketing vendors within Salesforce Marketing Cloud
Support the Premium Seating at Honda Center department in advancing its digital presence across all channels
Ensure all Premium Seating at Honda Center content across web, social and other channels aligns with brand expectations and is kept current
Develop and support lead generation programs for Premium Seating at Honda Center and the Anaheim Ducks
Perform other projects and duties as assigned
Qualifications
Bachelor’s degree in a related field
Minimum of 2-3 years of experience in digital marketing or a related field
Experience with marketing automation systems, lead generation and nurturing, email marketing, basic HTML editing, landing page development, surveys, forms, social media and campaign reporting
Experience with advertising reporting, creative performance analysis and ROI tracking
Experience with Salesforce Marketing Cloud or comparable marketing automation platforms
Working knowledge of paid social advertising, display, SEM and SMS strategies and best practices
Knowledge of hockey preferred
Strong written and verbal communication skills
Strong organizational skills with the ability to be self-motivated and creative
Able to work a flexible schedule, including nights and weekends, as required
Knowledge, Skills and Experience
Education - Bachelor s Degree
Experience Required – 2 Year s
This position is on-site.
MR2026
Company: Anaheim Ducks Hockey Club, LLC
Our Commitment: We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!