As a Content Marketing Manager at MessageControl, your primary responsibility will be to increase brand awareness and generate leads. You will oversee the development and implementation of our marketing strategy. Your responsibilities will include conducting market research, creating product marketing content, building case studies by working with our clients, and creating and tracking targeted marketing campaigns to increase awareness and generate leads.
What will you be doing?
• Brand Management: Own and protect the brand, ensuring our point of difference is well-established and articulated
• Content Marketing: Collaboratively develop a holistic marketing campaign (inbound and outbound) and execute and measure the campaign
• Social Media: Manage all social media channels to ensure consistency with our brand and to demonstrate thought leadership; develop content, ads and manage ad buys
• Customer Stories: Develop compelling case studies by engaging with existing customers and demonstrating the impact MessageControl has had
• Project Management: Coordinate the implementation of content by working with designers, web developers, and other marketing resources
You believe people come first. Whether it’s our clients, their employees or our team. You believe companies can, and should, have healthy and productive relationships with their people. You believe the deskless employee, in particular, matters as they grow in numbers and are harder to reach. You believe employee engagement and the bottom line increase when companies take care of their people.
You also enjoy solving complex challenges. Where others see a problem, you see a chance to do things differently and make things better. You get a thrill out of building a brand and helping people discover it through inventive and unexpected channels. You want to be a part of scaling a fast-growing tech company that’s making a difference to people across the world.
Here are some experiences we’d love to see:
• 3+ years in marketing (preferably in B2B software product marketing)
• Exceptional organizational and project management skills demonstrated by a rich marketing portfolio
• Experience writing content that communicates customer stories and the impact of solutions or products
• Ability to work in a fast-paced environment where you’ve had to wear multiple hats and take ownership of goals and metrics (preferably experience in a startup or on a growth-minded team)
Benefits
• Comprehensive medical, dental, and vision insurance
• Company paid life insurance, short term disability and long-term disability
• Flexible paid time off (PTO) policy, plus sick days
Perks:
• Ongoing professional development opportunities by level and function
• Your choice of Windows or Mac laptop
• Onsite gym
• Casual dress in a fun, friendly and collaborative work environment