Product Marketing Manager - SASE at Netskope

Job description

Join the Future of Security at Netskope Netskope (NASDAQ: NTSK) is a leader in modern security and networking for the cloud and AI era. We secure and accelerate cloud, data, and AI in real time, everywhere. Thousands of customers, including more than 30 of the Fortune 100, trust the Netskope One platform, its Zero Trust Engine, and the powerful NewEdge network to gain full visibility and control without performance trade-offs. At Netskope, our technology is driven by our greatest strength: our people. We believe that belonging powers innovation, and success is both personal and organizational. We embrace differences in gender, ethnicity, beliefs, ability, and identity, creating an environment where every voice is heard and respected. We empower our employees to bring their authentic selves to work, grow their careers through continuous education and mentorship, and lead with transparency and curiosity. Join a team where you belong, where you are encouraged to be an entrepreneur, and where together, we continue to redefine the landscape of security. Visit Careers at Netskope to learn more. Follow us on LinkedIn and Instagram . About the position: The Product Marketing Manager, SASE drives the overall product marketing strategy and execution for Netskope’s core Secure Access Service Edge solution, partnering with the SD-WAN PMM to deliver a compelling solution message. This role will work closely with stakeholders across product management, business development, field, channel, and marketing to identify, implement, and execute the go-to-market strategy for Netskope’s leading Netskope One SASE product suite and core SWG, CASB and ZTNA components. This includes identifying the market opportunity, developing differentiated marketing messaging and positioning content, and programs, and enabling our sales and channel partners. This is a strategic role that will have responsibility for working with leadership to develop clear plans and goals and work across the organization to drive business results. Responsibilities: Drive the evolution of our SASE solution suite messaging as the market evolves, positioning the suite as the core component of the Netskope One platform. Design, enablement, execution, and measurement of product marketing and go to market (GTM) plans. Working closely with the product, competitive, and field teams, create messaging and content that provides compelling, differentiated value propositions, and increase awareness and engagement. Develop marketing/campaign plans, working closely with demand generation and digital teams to create an industry-leading customer experience and customer journey; identify and drive key programs and plans that result in greater market reach, pipeline generation, and customer acquisition. Identify metrics and drive regular communication on progress for the product marketing and marketing organization. Identify the tools or capabilities needed to increase sales and channel impact and performance. Jointly own the AR engagement for strong business outcomes. Be a subject matter expert and a go-to resource for data protection across the Netskope One platform, including the underlying ZTNA, SWG, CASB, and SD-WAN solutions in interactions with customers, analysts, and press. Requirements: 5+ years of Product Marketing experience with experience in SaaS and data security. Experience in SWG, CASB and ZTNA are a big plus. Ability to effectively engage with and influence cross-functional teams at the strategic and technical levels. Excellent verbal and written communications and presentation skills. Strong relationship building and negotiating skills. “Get-it-done-right” and a “Finishiative” attitude is key, taking on extreme ownership with the ability to prioritize multiple requirements while remaining agile to market changes. Education and Travel: Bachelor of Arts or Science Degree or equivalent experience is preferred MBA preferred Demonstrated ability to have completed multiple, extremely complex technical projects – samples of this work are desired Travel: 25% +/- #LI-MD1 Compensation: At Netskope, salary is one component of our competitive total rewards package. The salary range for this position is as listed below. This is a national range. For purposes of complying with applicable laws, the range applies to candidates in California, Colorado, Illinois, Maryland, New York, Washington, and other states. The successful candidate’s starting pay will also be determined based on job-related skills, experience, qualifications, location, and market conditions. For all sales roles, the posted salary range is the On Target Earnings (OTE) range for the role, which is the sum of base salary and target commission amount at 100% goal achievement. In addition to salary, candidates may be eligible for other forms of compensation such as participation in a bonus plan (for non-sales roles) and a stock award program. Candidates may also be eligible for a comprehensive health plan and other benefits that can be reviewed at Netskope Benefits site . Salary Range $165,000 — $235,500 USD Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate. Netskope respects your privacy and is committed to protecting the personal information you share with us, please refer to Netskope's Privacy Policy for more details. The application window for this position is expected to close within 50 days. You may apply by filling out the below information, or visiting our Netskope Careers site.

Requirements

Must-haves

Join the Future of Security at Netskope
Visit Careers at Netskope to learn more. Follow us on LinkedIn and Instagram . About the position:
This is a strategic role that will have responsibility for working with leadership to develop clear plans and goals and work across the organization to drive business results.
Drive the evolution of our SASE solution suite messaging as the market evolves, positioning the suite as the core component of the Netskope One platform.
Design, enablement, execution, and measurement of product marketing and go to market (GTM) plans.
Working closely with the product, competitive, and field teams, create messaging and content that provides compelling, differentiated value propositions, and increase awareness and engagement.
Identify metrics and drive regular communication on progress for the product marketing and marketing organization.
Identify the tools or capabilities needed to increase sales and channel impact and performance.
Jointly own the AR engagement for strong business outcomes.
Be a subject matter expert and a go-to resource for data protection across the Netskope One platform, including the underlying ZTNA, SWG, CASB, and SD-WAN solutions in interactions with customers, analysts, and press.
5+ years of Product Marketing experience with experience in SaaS and data security.
Experience in SWG, CASB and ZTNA are a big plus.
Ability to effectively engage with and influence cross-functional teams at the strategic and technical levels.
Excellent verbal and written communications and presentation skills.
Strong relationship building and negotiating skills.
“Get-it-done-right” and a “Finishiative” attitude is key, taking on extreme ownership with the ability to prioritize multiple requirements while remaining agile to market changes.
Demonstrated ability to have completed multiple, extremely complex technical projects – samples of this work are desired
Travel: 25% +/-

Nice-to-haves

Bachelor of Arts or Science Degree or equivalent experience is preferred
MBA preferred

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

aigoagile

Platform: greenhouse
Effort: quick