Job description

Manufacturing is transforming, and frontline teams need better tools—we’re hiring a Senior Field Marketing Manager at Redzone (by QAD) to build pipeline that directly drives that shift. You will own regional field marketing programs that create and accelerate pipeline in manufacturing. You will work directly with Sales, Product Marketing, Digital, and Customer Marketing to plan, run, and measure events and campaigns that move accounts forward. You share the number with Sales and can show what worked and what didn’t. What You’ll Do • Build and run regional field plans tied to pipeline and revenue goals, in partnership with Sales leadership • Plan and execute events end to end: trade shows, executive dinners, customer roundtables, and plant tours • Align with Sales on target accounts, pre-event outreach, and post-event follow-up so every event has a clear path to pipeline • Work with Product Marketing and Digital so field programs carry the right message and are supported by paid, email, and web • Use AI to move faster and smarter: account research, targeting, personalization, follow-up, and program analysis • Report on channel performance with rigor, focused on sourced and influenced pipeline rather than attendance or badge scans • Manage agency and vendor relationships, budgets, and timelines • Bring customer and field insights back to the broader marketing team What You Bring • 5+ years in B2B field marketing with events and programs that produced measurable pipeline • Real understanding of manufacturing: plant floor teams and the operations, quality, and maintenance buyers who make decisions • Hands-on event experience, from strategy and budget to logistics and on-site execution • A habit of working across teams without waiting for permission or process • Genuine enthusiasm for AI, with examples of how you have built it into your work • Fluency with Salesforce and marketing automation; comfort with attribution and funnel metrics • Clear, concise written and verbal communication, including with executives • Must be willing to travel 30% of the time What Success Looks Like • Regional pipeline targets met or exceeded for the region • Flawless execution at tradeshows at events • Faster, leaner execution because of how you use AI • Trusted working relationships with Sales, Product Marketing, and Digital Nice to Have • Experience in industrial tech, SaaS, or connected worker software • Experience marketing to frontline and operations audiences • Background in a lean marketing team supported by agencies Compensation Package: • Base pay range: $125,000 - $135,000 (12 Months) base salary • Placement within our pay range will vary based on knowledge, skills, experience, and market location variations as well as internal peer equity. • This role is eligible for the Marketing Bonus Plan. • U.S. benefits package includes medical, dental and vision coverage, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, paid-time off, parental leave, flexible spending accounts and employee assistance program. About QAD and QAD Redzone: QAD Inc. is a leading provider of adaptive, cloud-based enterprise software and services for global manufacturing companies. Global manufacturers face ever-increasing disruption caused by technology-driven innovation and changing consumer preferences. In order to survive and thrive, manufacturers must be able to innovate and change business models at unprecedented rates of speed. QAD calls these companies Adaptive Manufacturing Enterprises. QAD Redzone helps to enable QAD’s vision for the Adaptive Enterprise. Labor productivity improvements directly impact efficiency. Productive and empowered employees increase the effective capacity of your plant and accelerate time to productivity for new employees giving manufacturers the agility to increase production beyond what was previously possible without having to invest in production equipment or new plants, and reduce the amount and impact of employee attrition. Empowered employees with a growth mindset take extreme ownership of challenges that impact their production goals, creating resilience in the face of disruption. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. #LI-Remote

Requirements

Must-haves

What You’ll Do
Build and run regional field plans tied to pipeline and revenue goals, in partnership with Sales leadership
Plan and execute events end to end: trade shows, executive dinners, customer roundtables, and plant tours
Align with Sales on target accounts, pre-event outreach, and post-event follow-up so every event has a clear path to pipeline
Work with Product Marketing and Digital so field programs carry the right message and are supported by paid, email, and web
Use AI to move faster and smarter: account research, targeting, personalization, follow-up, and program analysis
Report on channel performance with rigor, focused on sourced and influenced pipeline rather than attendance or badge scans
Manage agency and vendor relationships, budgets, and timelines
Bring customer and field insights back to the broader marketing team
5+ years in B2B field marketing with events and programs that produced measurable pipeline
Real understanding of manufacturing: plant floor teams and the operations, quality, and maintenance buyers who make decisions
Hands-on event experience, from strategy and budget to logistics and on-site execution
A habit of working across teams without waiting for permission or process
Genuine enthusiasm for AI, with examples of how you have built it into your work
Fluency with Salesforce and marketing automation; comfort with attribution and funnel metrics
Clear, concise written and verbal communication, including with executives
Must be willing to travel 30% of the time
What Success Looks Like
Regional pipeline targets met or exceeded for the region
Flawless execution at tradeshows at events
Faster, leaner execution because of how you use AI

Nice-to-haves

Experience in industrial tech, SaaS, or connected worker software
Experience marketing to frontline and operations audiences
Background in a lean marketing team supported by agencies

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

Platform: smartrecruiters
Effort: medium

Benefits

Benefits detected in the listing.

Dental

Vision

401(K)

Parental Leave