Job description

Who We Are: Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4 ® (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND ® (the #1 post-workout recovery brand in the United States), and Cellucor ® (an award-winning sports nutrition brand created in 2002). Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority. As a Certified Great Place to Work, Top Workplaces USA honoree, Fortune Best Workplace in Texas, and more – Nutrabolt cares deeply about our people, planet, and the communities we serve. Here, our teammates are united by our mission, and take ownership in creating a healthy workplace environment that promotes strong bodies, clear minds, and a culture of respect and belonging for all. Who You Are: As Nutrabolt’s Local Marketing Manager you will be a crucial component to growing the C4 brand in your assigned territory. Reporting to the Regional Marketing Manager, the Local Marketing Manager is responsible for driving brand awareness and product consumption in priority markets through hyper-localized, culture-forward marketing. This role owns the local strategy—bringing national brand priorities to life through community events, retail activations, campus programs, event sponsorships and partnerships with local talent, athletes, and influencers. You will lead and manage field teams to execute high-impact sampling and experiential moments that connect directly with target consumers where they live, train, and socialize. What You re Good At: Own and execute the local marketing strategy for assigned market, translating national brand priorities into culturally relevant, high-impact local programs Plan, manage, and optimize field marketing, sampling, and experiential activations at key moments in local culture (events, campuses, retail, fitness, nightlife, community) Lead, coach, and manage Field Marketing Managers and Brand Ambassadors, ensuring best-in-class execution, professionalism, and brand representation Build and manage local partnerships with retailers, gyms, colleges, events, talent, athletes, and influencers to drive awareness and trial Serve as the local market expert and brand voice, providing insights on culture, trends, competitors, and opportunities unique to the region Partner closely with Sales, DSD partners, and Retail Marketing to support launches, promotions, and in-store execution that drive velocity Oversee budget management, resource allocation, and vendor coordination to maximize impact and efficiency Track, analyze, and report on key KPIs (events executed, samples distributed, impressions, household penetration indicators, velocity drivers) Identify what’s working locally and optimize or pivot strategies to improve performance and scale best practices across markets Ensure all activations and partnerships are on-brand, compliant, and operationally sound What You Contribute: Bachelor’s degree in Marketing, Communications, Business, PR or related field  Has 3-5 years of experience in marketing and/or event planning Experience working with Beverage DSD’s and/or distribution partners Has demonstrated leadership ability  Experience managing and developing field or local marketing teams (hiring, coaching, performance management) Experience partnering cross-functionally with Sales, Retail Marketing, Influencer/Talent, and Brand teams Strong budget ownership experience, including forecasting, spend tracking, and ROI optimization Demonstrates exceptional interpersonal skills and is a collaborative team player  Proficiency in Microsoft Word, Excel, and Outlook Demonstrates and excels with communication skills  Is a social chameleon and can network with a wide range of industries and personalities Is extremely organized and can juggle multiple, competing priorities  Is creative and resourceful; can resolve issues/problems that may come up in the field Can think and plan strategically and holistically but also demonstrates exceptional attention to detail  Must be willing to work nights and weekends Is self-motivated and a self-starter  Ability to carry 50lbs and meet physical demands of the job Why Nutrabolt? Wellness Benefits Nutrabolt cares about our teammates’ physical, mental, and financial wellness by providing benefits like: competitive health insurance, life insurance, mental wellness programs, 401K matching, and a Lifestyle Spending Account. Lifestyle Perks We offer unlimited vacation paid time off and volunteer time off. You’ll get discounts on C4 Energy, Cellucor, and XTEND products, too! Family Support We want you to reach your full potential at work by taking care of all loved ones at home. We provide paid parental leave, in addition to reimbursement for expenses related to childcare, fertility treatments, legal fees, and more through our Lifestyle Spending Account. Nutrabolt is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Please review our CCPA policy here. By providing your phone number, you consent to receiving text communications related to your job application via SMS from Nutrabolt. Applicable messaging and data rates may apply. You may opt out at any time by replying STOP. View our terms of use for additional details.

Requirements

Must-haves

Own and execute the local marketing strategy for assigned market, translating national brand priorities into culturally relevant, high-impact local programs
Plan, manage, and optimize field marketing, sampling, and experiential activations at key moments in local culture (events, campuses, retail, fitness, nightlife, community)
Lead, coach, and manage Field Marketing Managers and Brand Ambassadors, ensuring best-in-class execution, professionalism, and brand representation
Build and manage local partnerships with retailers, gyms, colleges, events, talent, athletes, and influencers to drive awareness and trial
Serve as the local market expert and brand voice, providing insights on culture, trends, competitors, and opportunities unique to the region
Partner closely with Sales, DSD partners, and Retail Marketing to support launches, promotions, and in-store execution that drive velocity
Oversee budget management, resource allocation, and vendor coordination to maximize impact and efficiency
Track, analyze, and report on key KPIs (events executed, samples distributed, impressions, household penetration indicators, velocity drivers)
Identify what’s working locally and optimize or pivot strategies to improve performance and scale best practices across markets
Ensure all activations and partnerships are on-brand, compliant, and operationally sound
Bachelor’s degree in Marketing, Communications, Business, PR or related field
Has 3-5 years of experience in marketing and/or event planning
Experience working with Beverage DSD’s and/or distribution partners
Has demonstrated leadership ability
Experience managing and developing field or local marketing teams (hiring, coaching, performance management)
Experience partnering cross-functionally with Sales, Retail Marketing, Influencer/Talent, and Brand teams
Strong budget ownership experience, including forecasting, spend tracking, and ROI optimization
Demonstrates exceptional interpersonal skills and is a collaborative team player
Proficiency in Microsoft Word, Excel, and Outlook
Demonstrates and excels with communication skills
Is a social chameleon and can network with a wide range of industries and personalities
Is extremely organized and can juggle multiple, competing priorities
Is creative and resourceful; can resolve issues/problems that may come up in the field
Can think and plan strategically and holistically but also demonstrates exceptional attention to detail

Nice-to-haves

None flagged.

Application prep

Use the role’s language and application details while tailoring your materials.

Platform: workday
Effort: long

Benefits

Benefits detected in the listing.

Health Insurance

401k

Paid Time Off

Parental Leave

Wellness