Job description

Who We Are VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit www.vml.com and follow along on   LinkedIn #WeAreVML. Who we are looking for: VML is seeking an Associate Creative Director (Art) for our New York office. As the ACD focusing on social media, you will help steer the creative vision for our social content. Equal parts concept-driven and craft-obsessed, this person brings fresh thinking, a strong design sensibility and a deep understanding of the ever-evolving social landscape. Bonus points if you are versed in shooting, editing and creating content yourself. You’ll lead and mentor a team of designers and art directors, collaborate with copy and strategy and partner closely with clients to deliver work that’s on brand, on trend and on time. What you’ll do: • Big idea thinking | Lead the visual direction and execution of social-first campaigns across platforms like Instagram, TikTok, X, Facebook, LinkedIn, and emerging channels. • Manage | Oversee team of creatives on organic social evergreen and campaign-driven social. • Concept | Develop creative concepts and visual strategies for social media campaigns across various platforms (e.g., Instagram, Facebook, Twitter, TikTok). • Create | Concept bold, engaging ideas that drive conversation and cultural relevance for clients. • Craft | Stay informed about industry trends, best practices, and emerging technologies in social media and digital marketing. • Client facing | Regularly connect with clients to create a partnership that builds trust in our thought leadership and ideas. Present work to articulating the “why” behind the creative. • Collaborate | Collaborate with creative leads, copywriters, strategists, producers, and social managers to bring ideas to life. • Cultivate | Stay ahead of platform shifts, language trends, and creative best practices in the social landscape. What you’ll need: • Minimum 7 years’ experience in an agency setting with a focus on social media campaigns. • Strong portfolio showcasing creative concepts and visual executions for social media platforms. • Deep knowledge of social platforms and what types of visuals perform well on each. Excellent understanding of social media platforms, their respective audiences and best practices. • Experience working in or with influencer campaigns, UGC, or creator-led content. • Understanding of paid vs. organic social strategies. • Highly collaborative, ego-free, and comfortable giving and receiving feedback. • Ability to work under tight deadlines, manage multiple projects simultaneously and to work collaboratively as part of a larger team in a fast-paced environment. • Strong communication and presentation skills. • Passionate about culture, design, branding, and how they intersect in the social space. • Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Figma, AfterEffects, or similar motion tools a big plus. • CPG experience a plus. The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details. _ $75,000 — $180,000 USD We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. 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Requirements

Must-haves

Big idea thinking | Lead the visual direction and execution of social-first campaigns across platforms like Instagram, TikTok, X, Facebook, LinkedIn, and emerging channels.
Manage | Oversee team of creatives on organic social evergreen and campaign-driven social.
Concept | Develop creative concepts and visual strategies for social media campaigns across various platforms (e.g., Instagram, Facebook, Twitter, TikTok).
Create | Concept bold, engaging ideas that drive conversation and cultural relevance for clients.
Craft | Stay informed about industry trends, best practices, and emerging technologies in social media and digital marketing.
Client facing | Regularly connect with clients to create a partnership that builds trust in our thought leadership and ideas. Present work to articulating the “why” behind the creative.
Collaborate | Collaborate with creative leads, copywriters, strategists, producers, and social managers to bring ideas to life.
Cultivate | Stay ahead of platform shifts, language trends, and creative best practices in the social landscape.
Minimum 7 years’ experience in an agency setting with a focus on social media campaigns.
Strong portfolio showcasing creative concepts and visual executions for social media platforms. • Deep knowledge of social platforms and what types of visuals perform well on
each. Excellent understanding of social media platforms, their respective audiences and best practices.
Experience working in or with influencer campaigns, UGC, or creator-led content.
Understanding of paid vs. organic social strategies.
Highly collaborative, ego-free, and comfortable giving and receiving feedback.
Ability to work under tight deadlines, manage multiple projects simultaneously
and to work collaboratively as part of a larger team in a fast-paced environment.
Strong communication and presentation skills.
Passionate about culture, design, branding, and how they intersect in the social space.
Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign); Figma, AfterEffects, or similar motion tools a big plus.

Nice-to-haves

None flagged.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

figma

Platform: greenhouse
Effort: quick

Benefits

Benefits detected in the listing.

Vision