ROLES/RESPONSIBILITIES
Search Engine Optimization (SEO)
• Perform keyword research for products pages, websites, and blog posts
• Optimize products pages, websites, and blog posts for search
• Create end of month reports for search performance and analytics
• Build keyword ranking for our ecommerce websites.
Social Media & Ads Marketing
• Assist Project Managers with content creation, engagement and planning to expand our social media presence.
• Enhance and execute advertising strategies on search engines such as Google Ads, Bing Ads, etc.
Email Marketing
• Help with creating email campaigns and strategies to target potential clients
• Analyze and adjust campaigns based on feedback and performance
Graphic Design
• Create on-brand signage and marketing materials for various marketing channels and websites using Adobe Suite.
• Work with vendors, designers and photographers to product marketing materials as needed.
• Perform other creative and marketing tasks as needed.
• At least 3+ years in digital marketing/content marketing/SEO & Search Engine, Marketing/Social Media Marketing or equivalent, preferably geared towards web applications and ecommerce products
• Bachelor’s Degree or above in design, marketing, business or equivalent
• Experience in Adobe Suites (Photoshop, Illustrator, etc) and able to create graphic designs independently
• Experience using email marketing platforms such as Klaviyo or Mailchimp
• Ability to think creatively to develop, design, or create new ideas, relationships, systems or products, including artistic contributions
• Ability to make decisions and solve problems by analyzing information and evaluating results to choose the best solution
• Demonstrate interpersonal skills while working with people inside and outside of the organization
• Capability in planning, coordinating and prioritizing work in a fast-paced, dynamic environment
• Expertise with Microsoft Office products, especially PowerPoint, Excel & Word
• Expertise with video editing is a bonus
Job Type: Full-Time/Part-Time/Freelance
Work Location: New York, NY / Long Island, NY
Work Remotely: Yes (NYC area preferred)
All your information will be kept confidential according to EEO guidelines.