Global Events Demand Generation Manager at Oracle

Job description

Job Title: Global Events Demand Generation Manager Location: Remote Role Overview: We are seeking a results-driven Global Events Demand Generation Manager to support demand generation and digital marketing efforts for our global events portfolio. In this role, you will execute and optimize integrated, multi-channel campaigns designed to drive event awareness, registration, engagement, and pipeline impact. This role will have a strong focus on the digital event journey, including event websites and landing pages, campaign execution, audience engagement, and performance measurement. You will partner across marketing, events, web, operations, and other cross-functional teams to deliver compelling digital experiences and use data and insights to continuously improve campaign performance. The ideal candidate is a highly organized, detail-oriented marketer who is comfortable managing multiple projects, working across digital channels, analyzing performance data, and translating insights into actionable recommendations. Key Responsibilities Plan, execute, and optimize multi-channel demand generation campaigns supporting global events, including email, web, digital, and other promotional channels. Support the development, launch, and ongoing optimization of event websites, registration experiences, and campaign landing pages, ensuring content is accurate, engaging, and aligned with demand generation objectives. Manage web-related campaign activities, including page updates, content coordination, testing, tracking requirements, and ongoing optimization. Partner with web, creative, event, marketing operations, and other cross-functional teams to gather requirements and deliver high-quality campaign and digital assets. Write and edit compelling marketing copy for event websites, landing pages, emails, digital promotions, banner ads, and other campaign touchpoints. Monitor campaign and event performance across channels, identifying trends and opportunities to improve audience engagement, registration, conversion, and overall campaign effectiveness. Analyze web and campaign data to understand audience behavior, conversion performance, channel effectiveness, and areas for optimization. Translate performance data into clear, actionable insights and recommendations for campaign and event stakeholders. Partner with marketing operations and analytics teams to support campaign tracking, measurement, attribution, and reporting requirements. Conduct ongoing testing and optimization across web pages, messaging, calls to action, and campaign tactics to improve performance. Manage multiple projects and campaigns simultaneously, maintaining detailed timelines and ensuring deadlines and deliverables are met. Proactively identify potential roadblocks, dependencies, and opportunities for process improvement. Communicate campaign performance, findings, and recommendations clearly to stakeholders and team leadership. Qualifications • 3+ years of experience in demand generation, digital marketing, event marketing, or a related field. • Experience executing integrated, multi-channel marketing campaigns, preferably supporting events or large-scale marketing programs. • Hands-on experience supporting websites, landing pages, registration experiences, or other digital marketing experiences. • Strong analytical skills with experience measuring campaign performance, developing reports, and translating data into actionable insights. • Familiarity with web and digital marketing metrics, including traffic, engagement, conversion, registration, and campaign performance. • Experience managing multiple projects and stakeholders simultaneously in a fast-paced environment. • Strong collaboration skills and the ability to work effectively across marketing, creative, web, operations, analytics, and event teams. • Ability to take direction and feedback while independently driving assigned programs and deliverables. • Experience with marketing automation platforms, content management systems, web analytics tools, reporting/dashboard platforms, and project management systems is a plus. What We Offer • Opportunity to work with a global team on high-impact event and demand generation programs. • Exposure to large-scale, integrated marketing campaigns and digital event experiences. • Opportunities for professional growth and development. Disclaimer: Certain U.S. based or U.S. customer or client-facing roles may be required to comply with applicable requirements, such as immunization/occupational health mandates, and/or drug testing requirements. Range and benefit information provided in this posting are specific to the stated locations only US: Hiring Range in USD from $28.41 to $56.83 per hour; from: $59,100 to $118,200 per annum. May be eligible for equity. Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle's differing products, industries and lines of business. Candidates are typically placed into the range based on the preceding factors as well as internal peer equity. Oracle US offers a comprehensive benefits package which includes the following: 1. Medical, dental, and vision insurance, including expert medical opinion 2. Short term disability and long term disability 3. Life insurance and AD&D 4. Supplemental life insurance (Employee/Spouse/Child) 5. Health care and dependent care Flexible Spending Accounts 6. Pre-tax commuter and parking benefits 7. 401(k) Savings and Investment Plan with company match 8. Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation. 9. 11 paid holidays 10. Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours. 11. Paid parental leave 12. Adoption assistance 13. Employee Stock Purchase Plan 14. Financial planning and group legal 15. Voluntary benefits including auto, homeowner and pet insurance The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted. As part of Oracle's onboarding process and consistent with applicable law, US-based employees are required to complete identity verification, which involves the collection and processing of their biometric information. Accommodations to this requirement may be granted following an individualized assessment. We are seeking a results-driven Global Events Demand Generation Manager to support demand generation and digital marketing efforts for our global events portfolio. In this role, you will execute and optimize integrated, multi-channel campaigns designed to drive event awareness, registration, engagement, and pipeline impact.

Requirements

Must-haves

Job Title: Global Events Demand Generation Manager
Location: Remote
Plan, execute, and optimize multi-channel demand generation campaigns supporting global events, including email, web, digital, and other promotional channels.
Support the development, launch, and ongoing optimization of event websites, registration experiences, and campaign landing pages, ensuring content is accurate, engaging, and aligned with demand generation objectives.
Manage web-related campaign activities, including page updates, content coordination, testing, tracking requirements, and ongoing optimization.
Partner with web, creative, event, marketing operations, and other cross-functional teams to gather requirements and deliver high-quality campaign and digital assets.
Write and edit compelling marketing copy for event websites, landing pages, emails, digital promotions, banner ads, and other campaign touchpoints.
Monitor campaign and event performance across channels, identifying trends and opportunities to improve audience engagement, registration, conversion, and overall campaign effectiveness.
Analyze web and campaign data to understand audience behavior, conversion performance, channel effectiveness, and areas for optimization.
Translate performance data into clear, actionable insights and recommendations for campaign and event stakeholders.
Partner with marketing operations and analytics teams to support campaign tracking, measurement, attribution, and reporting requirements.
Conduct ongoing testing and optimization across web pages, messaging, calls to action, and campaign tactics to improve performance.
Manage multiple projects and campaigns simultaneously, maintaining detailed timelines and ensuring deadlines and deliverables are met.
Proactively identify potential roadblocks, dependencies, and opportunities for process improvement.
Communicate campaign performance, findings, and recommendations clearly to stakeholders and team leadership.
3+ years of experience in demand generation, digital marketing, event marketing, or a related field.
Experience executing integrated, multi-channel marketing campaigns, preferably supporting events or large-scale marketing programs.
Hands-on experience supporting websites, landing pages, registration experiences, or other digital marketing experiences.
Strong analytical skills with experience measuring campaign performance, developing reports, and translating data into actionable insights.
Familiarity with web and digital marketing metrics, including traffic, engagement, conversion, registration, and campaign performance.
Experience managing multiple projects and stakeholders simultaneously in a fast-paced environment.
Strong collaboration skills and the ability to work effectively across marketing, creative, web, operations, analytics, and event teams.
Ability to take direction and feedback while independently driving assigned programs and deliverables.

Nice-to-haves

Experience with marketing automation platforms, content management systems, web analytics tools, reporting/dashboard platforms, and project management systems is a plus.

Application prep

Use the role’s language and application details while tailoring your materials.

Platform: oracle-cloud
Effort: medium

Benefits

Benefits detected in the listing.

Dental

Vision

401(K)

Paid Time Off

Parental Leave