Job description

Summary Daily Harvest was built on a simple idea: that eating well shouldn't be a whole production. The moment has never been more right for what we offer. Together with our parent company Chobani, we're nurturing a loyal, decades-built DTC base as well as spearheading a revitalization of the frozen aisle at Retail, building the next big, beloved grocery brand by bringing better food to more people. This is a rare opportunity to steward a brand at a genuine inflection point. You’ll take a refreshed visual identity and bring it to life across every touchpoint: digital, retail, packaging, email, social, and beyond. You’ll drive mini campaigns, product launches, and seasonal moments, set the standard for what great looks like, build the systems that make it repeatable, and help a beloved brand show up in delightful ways. Reporting to the Chief Commercial & Marketing Officer, you’ll lead a lean but mighty in-house creative team and agency/freelance roster, and partner closely with senior leaders across Brand, DTC, Lifecycle Marketing, Retail, and our extended Chobani team. You’ll be a player-coach as a leader: hands-on in the craft while driving creative strategy across the organization. This role is built for someone who thrives in a fast-moving environment, holds an exceptionally high bar for taste, and is energized by working directly with founders, creatives and senior execs. Responsibilities • Oversee all creative output for cohesion, creativity and taste across all channels • Mini Campaigns: Own concept to completion, centered around new initiatives (product launches, seasonal moments), brought to life through digital and lower funnel channels. • Packaging: manage the agency partner and parent company resources; implement brand identity system across existing products and new product launches for both DTC and retail. • Digital: social, email, website, paid digital ads across channels • Retail assets: in-store signage, retailer digital media, shopper marketing • Brand Collateral: brand merchandise, experiential footprints, printed materials, etc. • Lead and manage a small team while also executing creative yourself. • Maintain, manage, activate and grow a roster of freelancers and agency partners on a project basis, providing direction, feedback, and support to ensure the delivery of high-quality creative work that helps the brand achieve its business goals. • Help define, implement, and maintain, the new brand identity and visual language across all channels, ensuring consistency and alignment with brand guidelines as evolved visual identity is completed the summer of 2026 with an agency partner. • Manage the total annual ad production budget, inclusive of all production, freelancers, and fees, monitoring project workflows and manage resources effectively to ensure projects are completed on time, within budget, and to the highest quality standards. • Collaborate closely with the performance marketing team to understand project objectives, audience insights, and strategic goals, and translate them into creative briefs for the team. • Create and manage the intake process for new design projects, including reviewing briefs, assigning resources, and establishing timelines and deliverables. • Oversee and operationalize AI systems and processes to enable the team to self-service in some aspects of the day-to-day creative production. • Stay informed about industry trends, emerging technologies, and best practices in design, branding and art direction, and share insights with the team to foster innovation and creativity. • Foster a collaborative and inclusive work environment, where team members feel inspired, motivated, and empowered to contribute their best work. Requirements • 10+ years of creative experience (agency or in-house), with 2+ years experience leading teams. • Bachelor's degree in fraphic design, visual communication, or a related field. • Strong portfolio showcasing a diverse range of design work, inlcuding digital, packaging, retail and print materials. • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software. • Exceptional using AI tools and software. • Excellent project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment. • Effective communication and collaboration skills, with the ability to articulate creative concepts and provide constructive feedback to team members and stakeholders. • Strategic mindset with a focus on driving business results through creative out-of-the-box solutions. • Experience working in consumer products or e-commerce industry is required, retail experience is ideal. • Bonus points: demonstrated experience working directly with a founder at a start-up brand going through major phases of innovation across DTC and retail. About Us Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, Chobani is a purpose-driven, people-first, food-and-wellness-focused company, and has been since its founding in 2005 by Hamdi Ulukaya, an immigrant to the U.S. The Company manufactures yogurt, oat milk, and creamers – Chobani yogurt is America's No.1 yogurt brand, made with natural ingredients without artificial preservatives. Following the 2023 acquisition of La Colombe, a leading coffee roaster with a shared commitment to quality, craftmanship and impact, the Company began selling cold-pressed espresso and lattes on tap at cafés nationwide, as well as Ready to Drink (RTD) coffee beverages at retail. In 2025, Chobani acquired Daily Harvest, a modern brand offering consumers nutritious, delicious and convenient ready-to-make meals.   Chobani uses food as a force for good in the world – putting humanity first in everything it does. The company's philanthropic efforts prioritize giving back to its communities and beyond. Chobani manufactures its products in New York, Idaho, Michigan and Australia, and its products are available throughout North America and distributed in Australia and other select markets.  For more information, please visit  www.chobani.com or follow us on Facebook, Twitter, Instagram and LinkedIn.  Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state, and local laws. The salary range for this full-time position is $140,000.00 - $220,000.00, + bonus + equity + benefits. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: 120 hours of paid time off, 11 holidays, and paid volunteer time off.

Requirements

Must-haves

Oversee all creative output for cohesion, creativity and taste across all channels
Mini Campaigns: Own concept to completion, centered around new initiatives (product launches, seasonal moments), brought to life through digital and lower funnel channels.
Packaging: manage the agency partner and parent company resources; implement brand identity system across existing products and new product launches for both DTC and retail.
Digital: social, email, website, paid digital ads across channels
Retail assets: in-store signage, retailer digital media, shopper marketing
Brand Collateral: brand merchandise, experiential footprints, printed materials, etc.
Lead and manage a small team while also executing creative yourself.
Collaborate closely with the performance marketing team to understand project objectives, audience insights, and strategic goals, and translate them into creative briefs for the team.
Create and manage the intake process for new design projects, including reviewing briefs, assigning resources, and establishing timelines and deliverables.
Oversee and operationalize AI systems and processes to enable the team to self-service in some aspects of the day-to-day creative production.
Stay informed about industry trends, emerging technologies, and best practices in design, branding and art direction, and share insights with the team to foster innovation and creativity.
Foster a collaborative and inclusive work environment, where team members feel inspired, motivated, and empowered to contribute their best work.
10+ years of creative experience (agency or in-house), with 2+ years experience leading teams.
Bachelor's degree in fraphic design, visual communication, or a related field.
Strong portfolio showcasing a diverse range of design work, inlcuding digital, packaging, retail and print materials.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software.
Exceptional using AI tools and software.
Excellent project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
Effective communication and collaboration skills, with the ability to articulate creative concepts and provide constructive feedback to team members and stakeholders.
Strategic mindset with a focus on driving business results through creative out-of-the-box solutions.
Experience working in consumer products or e-commerce industry is required, retail experience is ideal.

Nice-to-haves

Bonus points: demonstrated experience working directly with a founder at a start-up brand going through major phases of innovation across DTC and retail.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

Platform: successfactors
Effort: medium

Benefits

Benefits detected in the listing.

Dental

Vision

401k

Paid Time Off

Parental Leave

Wellness