Senior Product Manager, Advertiser Self-Service
Ibotta· Marketing Analytics / Sales Operations· Oct 14, 2026 · 14d ago
Hybrid - Denver
Hybrid
Full-time
Senior
$128K–$153K
5+ years exp
Job description
Ibotta is seeking a Senior Product Manager to join our Advertiser Experience team and help us Make Every Purchase Rewarding. As a Senior Product Manager, you will be responsible for our product vision, strategy, and building of the self-service experience that Brand Advertisers use to manage their campaigns on the Ibotta Performance Network (IPN). You will define Objectives & Key Results (OKRs) and identify the advertiser user problems which need to be solved in order to achieve them. You will craft an iterative roadmap of product initiatives and lead cross-functional squads of Engineering, Design, Analytics, Research, and Architecture team members in the execution of those initiatives. You will collaborate with functions across Ibotta, and with clients, to communicate your strategy, launch solutions, and continuously measure success along the way.
This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States.
Not based in Denver? We will offer a relocation bonus to help make your move to the Mile High City a smooth one.
What you will be doing:
- Empathize with your brand advertiser customers to understand their environments, needs, goals, motivations, and pain points throughout various phases of the customer journey
- Working with UX and Engineering to build a highly intuitive experience that Brand Advertisers can use to design, build, and optimize IPN campaigns against their business objectives
- Put AI at the center of your product – both the product experience that you create and the development process by which you create it
- Prioritize a roadmap of product initiatives which articulates the team’s path to success in achieving OKRs, while creating value for employees, clients, and Ibotta
- Champion optimal product development processes that focus on the problem and that leverage the power of iteration and learning, while enabling high-quality, timely execution in a fast-paced, iterative, and fluid environment. You are a builder, not a facilitator
- Build strong relationships with stakeholders and leaders across Ibotta to manage expectations on scope and timelines
- Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere
What we are looking for:
- 5+ years of product management experience, including a track record of taking products from an ambiguous problem space through launch with a cross-functional team
- BA/BS in computer science, engineering, or a related technical field required
- You build things yourself. You use AI tools such as Claude Code, Cursor, v0, or Lovable to make working prototypes, and you use AI every day for research, analysis, and writing
- B2B product experience, where your customers are businesses, and you work with them directly. You have run discovery with partners, presented roadmaps to them, and handled hard conversations about scope and timing. You understand how to launch products in coordination with Product Marketing teams
- You can define a problem space no one has mapped yet, make sound calls without complete data, and say no to good ideas that don't fit the strategy. You understand the economics of deals where several parties share revenue
- Enough technical depth to work through APIs, data integrations, and system design with engineers and architects
- Clear communication in writing, in visuals, and in person, with internal teams and with senior external partners
About Ibotta (“I bought a...”)
Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. American shoppers have earned over $1.8 billion through the IPN since 2012. The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.
Additional Details:
- This position is located in Denver, CO and includes competitive pay, flexible time off, benefits package (including medical, dental, vision), Employee Stock Purchase Program, and 401k match. Denver office perks include paid parking, snacks and occasional meals.
- Base compensation range: $128,000 - $153,000. Equity is included in overall compensation package. This compensation range is specific to the United States labor market and may be adjusted based on actual experience. Total compensation for this role also includes a variable component in addition to base salary.
- Ibotta is an Equal Opportunity Employer. Ibotta’s employment decisions are made without regard of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.
- Applicants must be currently authorized to work in the United States on a full-time basis.
- Applicants are accepted until the position is filled.
- For the security of our employees and the business, all employees are responsible for the secure handling of data in accordance with our security policies, identifying and reporting phishing attempts, as well as reporting security incidents to the proper channels.
Recruiting Agency Notice
Ibotta does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to any Ibotta employees.
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Keywords to mirror
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Benefits
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Dental
Vision
401k