Job description

A leader in the media and entertainment industry is hiring a CRM Analytics Manager in New York, NY, for a full-time position. This role is onsite four days per week from 8:30 a.m. to 5:30 p.m., with one remote day. Manager, CRM Analytics Perks: - Hybrid schedule with one remote day per week - Join a leading national media organization - Support CRM analytics across multiple established digital brands - Collaborate with executive, editorial, marketing, and data teams - Influence subscriber growth, engagement, and retention strategies Manager, CRM Analytics Requirements: - Experience in CRM, lifecycle marketing, or data and marketing analytics - Advanced SQL skills, including writing and troubleshooting queries independently - Hands-on experience with Braze or a comparable CRM and lifecycle platform - Experience with attribution modeling, campaign measurement, segmentation, and cohort analysis - Advanced Excel and pivot-table skills; Tableau or Adobe Analytics experience is preferred Manager, CRM Analytics Responsibilities: - Own daily push-alert and recurring executive CRM reporting - Write actionable summaries connecting campaign performance to content and messaging decisions - Build and maintain SQL queries supporting attribution, campaign analysis, and stakeholder requests - Audit CRM segments, reconcile reporting discrepancies, and resolve data-quality issues - Analyze engagement trends and personalization opportunities across email, push, in-app, and SMS About Profiles: An award-winning creative and marketing workforce solutions provider. For 25+ years, Profiles has combined deep industry expertise with forward-thinking innovation to help organizations build, scale, and transform their teams. Anyone can fill a role. What we do goes beyond this, supporting workforce strategies that drive competitive advantage in an AI-powered landscape. Offering contract, contract to hire, direct hire, embedded teams, and consulting services nationwide. Join our network. New job opportunities are listed daily - careerprofiles.com. R123C

Requirements

Must-haves

Hybrid schedule with one remote day per week
Join a leading national media organization
Support CRM analytics across multiple established digital brands
Collaborate with executive, editorial, marketing, and data teams
Influence subscriber growth, engagement, and retention strategies Manager, CRM Analytics Requirements:
Experience in CRM, lifecycle marketing, or data and marketing analytics
Advanced SQL skills, including writing and troubleshooting queries independently
Hands-on experience with Braze or a comparable CRM and lifecycle platform
Experience with attribution modeling, campaign measurement, segmentation, and cohort analysis
Own daily push-alert and recurring executive CRM reporting
Write actionable summaries connecting campaign performance to content and messaging decisions
Build and maintain SQL queries supporting attribution, campaign analysis, and stakeholder requests
Audit CRM segments, reconcile reporting discrepancies, and resolve data-quality issues

Nice-to-haves

Advanced Excel and pivot-table skills; Tableau or Adobe Analytics experience is preferred Manager, CRM Analytics Responsibilities:

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

sqlai

Platform: careers-page
Effort: medium