Job description

SALES DEVELOPMENT REPRESENTATIVE (SDR) ABOUT BASATA At Basata, we’re rethinking the way healthcare practices get work done. Our AI-powered tools help automate the repetitive, time-consuming tasks that bog teams down, so staff can spend less time on admin and more time with patients. We’re a small, fast-moving team that loves building smart systems and simple, intuitive experiences. If you’re someone who gets excited about early-stage energy, designing better ways to work, and fixing what’s broken in healthcare, we’d love to connect. ABOUT THE ROLE We are looking for a driven, articulate, and resilient Sales Development Representative (SDR) to serve as the engine of our sales pipeline. In this role, you will be the first touchpoint for prospective healthcare clients, initiating relationships with key decision-makers (physicians, clinical directors, practice administrators, and health system executives). You will combine strategic outbound outreach with data-driven prospecting tools to build trust, articulate Basata’s value proposition, and qualify leads for our Account Executive team. As a ground-floor team member, you won't just follow a sales playbook—you will help write it. WHAT YOU’LL DO - Outbound Prospecting: Identify, target, and engage key decision-makers across healthcare organizations via phone, email, LinkedIn, and video. - Lead Qualification: Conduct discovery calls to uncover customer pain points, evaluate operational bottlenecks, and qualify prospects based on fit, budget, and timeline. - Pipeline Generation: Book high-quality discovery calls and product demonstrations for Account Executives to meet monthly pipeline goals. - CRM Management: Maintain accurate activity tracking, contact details, and account insights in our CRM (HubSpot). - Messaging Optimization: Partner with Sales and Marketing leadership to test outreach channels, refine email copy, and tailor value propositions specifically for healthcare stakeholders. - Event Support: Assist in driving attendance for webinars, industry trade shows, and healthcare conferences. WHAT WE’RE LOOKING FOR - Experience: 1–2+ years of outbound sales development experience, ideally in B2B SaaS, HealthTech, digital health, or medical technology. - Communication Skills: Exceptional written and verbal communication skills. Ability to navigate gatekeepers and build immediate credibility with clinical and non-clinical executives. - Startup Mindset: Highly adaptable, self-motivated, and comfortable operating in a fast-paced environment where processes are evolving. - Tech-Savvy: Familiarity with modern sales tech stacks (e.g., Salesforce/HubSpot, LinkedIn Sales Navigator) and AI productivity tools. - Grit & Curiosity: A fast learner eager to master complex healthcare workflows and resilient in the face of cold-calling rejection. - Education: Bachelor’s degree preferred, or equivalent practical experience. WHY JOIN BASATA? - Drive real impact. Your work helps clinics run more smoothly and gets patients care faster, with fewer headaches. - Shape something meaningful. You'll play a real role in both the systems and the experience, not just execute someone else's design. - High ownership. We trust you to lead, build, and bring ideas to life. - Work with purpose. We're solving real problems in healthcare with tools people rely on every day. OUR CORE VALUES - We earn trust every day We build trust through honesty, consistency, and respect in every interaction. We do what we say we will do and act with integrity toward our team, customers, and patients. - We find a way We stay curious, resourceful, and persistent when the path forward is not obvious. We look beyond the first answer and keep working until we find a solution that serves the mission. - We take action today We recognize that our mission requires us to act now, not wait for perfect conditions. We move quickly with clear purpose, focusing our energy on the actions that create meaningful progress. - We own the finish line We take responsibility for outcomes, not only our individual tasks. We communicate openly, follow through on commitments, and stay engaged until work is truly complete. - We do bold things We are willing to question assumptions, take thoughtful risks, and pursue bold ideas that have meaningful impact. We bring courage and conviction to the work while remaining open to learning.

Requirements

Must-haves

You will combine strategic outbound outreach with data-driven prospecting tools to build trust, articulate Basata’s value proposition, and qualify leads for our Account Executive team.
As a ground-floor team member, you won't just follow a sales playbook—you will help write it.
Outbound Prospecting: Identify, target, and engage key decision-makers across healthcare organizations via phone, email, LinkedIn, and video.
Lead Qualification: Conduct discovery calls to uncover customer pain points, evaluate operational bottlenecks, and qualify prospects based on fit, budget, and timeline.
Pipeline Generation: Book high-quality discovery calls and product demonstrations for Account Executives to meet monthly pipeline goals.
CRM Management: Maintain accurate activity tracking, contact details, and account insights in our CRM (HubSpot).
Messaging Optimization: Partner with Sales and Marketing leadership to test outreach channels, refine email copy, and tailor value propositions specifically for healthcare stakeholders.
Event Support: Assist in driving attendance for webinars, industry trade shows, and healthcare conferences.
Experience: 1–2+ years of outbound sales development experience, ideally in B2B SaaS, HealthTech, digital health, or medical technology.
Communication Skills: Exceptional written and verbal communication skills. Ability to navigate gatekeepers and build immediate credibility with clinical and non-clinical executives.
Startup Mindset: Highly adaptable, self-motivated, and comfortable operating in a fast-paced environment where processes are evolving.
Tech-Savvy: Familiarity with modern sales tech stacks (e.g., Salesforce/HubSpot, LinkedIn Sales Navigator) and AI productivity tools.
Grit & Curiosity: A fast learner eager to master complex healthcare workflows and resilient in the face of cold-calling rejection.
WHY JOIN BASATA?
Drive real impact. Your work helps clinics run more smoothly and gets patients care faster, with fewer headaches.
Shape something meaningful. You'll play a real role in both the systems and the experience, not just execute someone else's design.
High ownership. We trust you to lead, build, and bring ideas to life.
Work with purpose. We're solving real problems in healthcare with tools people rely on every day.
We earn trust every day
We build trust through honesty, consistency, and respect in every interaction. We do what we say we will do and act with integrity toward our team, customers, and patients.
We find a way
We stay curious, resourceful, and persistent when the path forward is not obvious. We look beyond the first answer and keep working until we find a solution that serves the mission.
We take action today

Nice-to-haves

Education: Bachelor’s degree preferred, or equivalent practical experience.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

Platform: ashby
Effort: quick