Global Marketing Manager
Location: New York City, Midtown Manhattan – Fashion District (On-Site)
Department: Marketing
Reports To: Senior Director of Marketing
About G-III Apparel Group:
G-III excels at bringing excitement and confidence to customers through the fashion we create. We are global experts in design, sourcing, manufacturing, distribution and marketing, which enables us to fuel the growth of a substantial portfolio of brands. With more than 30 licensed and owned brands, including some of the most sought-after names in global fashion, our success is driven by our team’s entrepreneurial spirit and our deep relationships across the industry.
Position Summary:
We are seeking a highly motivated, creative, and strategic Global Marketing Manager to support owned and licensed brands through partner accounts, including retailer partners and collaborations. This role will be responsible for the development and execution of seasonal marketing materials, packaging, business development tools, retailer marketing, campaign tracking, and recaps. The ideal candidate is highly organized, collaborative, and able to multitask in a fast-paced environment while managing multiple priorities and cross-functional partners.
Key Responsibilities:
• Own the development of marketing strategies to support key retail partners across owned brands, including digital and in-store activations, special capsules, and partnership initiatives.
• Manage the development and execution of seasonal assets to support key retail partners, including brand shop updates, media network ads, emails, in-store visuals, PDP assets, and related materials.
• Create seasonal recaps and in-campaign reporting decks to track seasonal launches, special projects, and media buys.
• Serve as the key point of contact for internal sales teams for all marketing requests and manage upward communication to the Senior Director of Global Brand Marketing as needed.
• Support the field team with seasonal campaign updates, marketing tools, and special project collateral.
• Own the recap process and gather feedback for domestic wholesale partners.
• Own the creation and project management of seasonal marketing tools.
• Collect buys by division across all brands for domestic and international wholesale partners.
• Own and manage shooting briefs and seasonal style outs, ensuring style selections align with retailer and partner needs.
• Support the development and tracking of trim packaging, including new trim naming, icons, and maintenance of master trim guidelines.
• Partner on recruitment and management of the Marketing intern, including defining responsibilities, tracking projects, and completing end-of-intern feedback.
• Serve as the liaison with universities regarding necessary communication, paperwork, and related coordination.
Who You Are:
• A creative and strategic marketing professional with strong organizational skills.
• A collaborative partner who communicates effectively across departments and with external partners.
• A proactive problem-solver who thrives in a fast-paced, deadline-driven environment.
• A detail-oriented self-starter who can manage multiple projects simultaneously.
• A strong communicator with the confidence to work across levels of the organization.
Qualifications:
• Bachelor’s degree required.
• 3–5+ years of experience in fashion, retail, event, marketing, or media.
• Experience in trade marketing or working with Macy’s is a plus.
• Strong organizational skills and attention to detail.
• Excellent written and verbal communication skills.
• Strong problem-solving skills with the ability to think strategically and meet deadlines.
• Ability to multi-task and work efficiently under pressure.
• Proficiency in Microsoft Word, Excel, PowerPoint, Photoshop, and working with image and video files.
• Highly motivated with a strong can-do attitude and entrepreneurial spirit.
What We Offer:
• Competitive salary
• Comprehensive benefits including medical, dental, vision, and 401(k)
• PTO and company holidays
• Employee discounts
The pay range for this position is: $87,000 – $95,000 per year.
Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law.
G-III Apparel Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
About G-III Apparel Group, Ltd. | www.g-iii.com
G-III's owned brands include DKNY, Karl Lagerfeld Paris, Donna Karan, Vilebrequin, Sonia Rykiel, G.H. Bass, Bass Outdoor, Andrew Marc, Eliza J., G-III Sports and more. G-III has fashion licenses under the Calvin Klein, Tommy Hilfiger, Cole Haan, Dockers, Guess?, Kenneth Cole, Levi's, Vince Camuto, Margaritaville and more. G-III also operates retail stores for the DKNY, Karl Lagerfeld Paris and Donna Karan brands.