Job description

Job Duties • Support the development, review, and delivery of member marketing communications designed to encourage healthy behaviors and actions. • Support senior campaign team members in executing marketing communication strategies and plans. • Manage day-to-day execution of marketing projects from initial concept through production and final delivery. • Develop and coordinate content across multiple communication channels, including print, web, mobile, text, and newsfeed. • Prepare creative briefs and coordinate content creation, review, approval, and production processes. • Manage project plans, tasks, milestones, schedules, stakeholder reviews, and feedback. • Coordinate quality assurance of marketing materials, communications, and audience files. • Ensure communications are accurate, consistent, easy to understand, and aligned across channels. • Translate complex healthcare information into clear, member-friendly communications using health literacy principles. • Collaborate with internal teams, external partners, vendors, and cross-functional stakeholders throughout project execution. • Coordinate technical and creative phases of marketing collateral and communication materials. • Track project budgets, estimated costs, timelines, deliverables, and overall project status. • Monitor communication performance and prepare reporting on key metrics, including click-through rates, response rates, action rates, and list health. • Use performance data to identify opportunities to improve and optimize member communications. • Provide project status and performance updates to campaign leads. • Help ensure projects are completed on time, within budget, and in alignment with marketing plans and business objectives. Qualifications • Must be able to work onsite 2 days per week at one of the following California office locations: Oakland, El Dorado Hills, Rancho Cordova, Long Beach, Woodland Hills, or San Diego. • Bachelor’s degree in Marketing or equivalent training required. • 2–4 years of related professional experience. • Marketing communications experience with an understanding of how to develop clear, relevant communications for customers or members. • Strong project management experience with the ability to manage projects from initiation through completion. • Strong written and verbal communication skills with the ability to work effectively across cross-functional teams. • Excellent organizational skills and strong attention to detail. • Ability to manage multiple projects, priorities, deadlines, and stakeholders in a fast-paced environment. • Strong problem-solving skills with the ability to follow detailed guidelines and processes. • Self-starter with a strong sense of accountability and ownership. • Strong analytical and quantitative skills. • Proficiency with Microsoft Office, including Excel, PowerPoint, Word, Outlook, and Teams. • Experience with Smartsheet. • Health plan, healthcare marketing, health education, or other highly regulated industry experience preferred. • Health literacy, behavioral science, or behavior-change experience is a plus. • Performance analytics experience preferred. • Experience with Adobe Workfront, CJA, JIRA, or Lucid is a plus.

Requirements

Must-haves

Support the development, review, and delivery of member marketing communications designed to encourage healthy behaviors and actions.
Support senior campaign team members in executing marketing communication strategies and plans.
Manage day-to-day execution of marketing projects from initial concept through production and final delivery.
Develop and coordinate content across multiple communication channels, including print, web, mobile, text, and newsfeed.
Prepare creative briefs and coordinate content creation, review, approval, and production processes.
Manage project plans, tasks, milestones, schedules, stakeholder reviews, and feedback.
Coordinate quality assurance of marketing materials, communications, and audience files.
Ensure communications are accurate, consistent, easy to understand, and aligned across channels.
Translate complex healthcare information into clear, member-friendly communications using health literacy principles.
Collaborate with internal teams, external partners, vendors, and cross-functional stakeholders throughout project execution.
Coordinate technical and creative phases of marketing collateral and communication materials.
Track project budgets, estimated costs, timelines, deliverables, and overall project status.
Monitor communication performance and prepare reporting on key metrics, including click-through rates, response rates, action rates, and list health.
Use performance data to identify opportunities to improve and optimize member communications.
Provide project status and performance updates to campaign leads.
Help ensure projects are completed on time, within budget, and in alignment with marketing plans and business objectives.
Must be able to work onsite 2 days per week at one of the following California office locations: Oakland, El Dorado Hills, Rancho Cordova, Long Beach, Woodland Hills, or San Diego.
Bachelor’s degree in Marketing or equivalent training required.
2–4 years of related professional experience.
Marketing communications experience with an understanding of how to develop clear, relevant communications for customers or members.

Nice-to-haves

Health plan, healthcare marketing, health education, or other highly regulated industry experience preferred.
Health literacy, behavioral science, or behavior-change experience is a plus.
Performance analytics experience preferred.
Experience with Adobe Workfront, CJA, JIRA, or Lucid is a plus.

Application prep

Use the role’s language and application details while tailoring your materials.

Keywords to mirror

jira

Platform: bullhorn
Effort: medium