ABOUT THE ROLE
Own content marketing for the US market at a growing AI communications software company. You will shape messaging across the customer journey, helping businesses understand the value of AI-powered tools for handling business calls.
WHAT YOU'LL DO
- Develop content strategy and voice for the US market across paid, organic, website, and product channels.
- Write and optimize website and landing page copy for US audiences.
- Create conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
- Script video and paid social ad creatives, including content for platforms such as YouTube.
- Build and execute organic content strategies across social media platforms.
- Work with creators, customers, and influencers to produce authentic content.
- Use user research, analytics, and A/B testing to improve messaging and content performance.
- Contribute to product positioning and go-to-market messaging.
WHAT WE'RE LOOKING FOR
- At least 4 years of experience in content marketing, copywriting, or growth marketing.
- Experience in B2B SaaS or another fast-growing software environment.
- Excellent English writing skills suited to a US audience, with native or C2 proficiency.
- Understanding of performance marketing and conversion-focused copywriting.
- Experience creating US-market content, writing paid-channel copy, and scripting video or social ads.
- Experience developing organic social content and using analytics or A/B testing to improve results.
- An analytical, experimental approach and the ability to contribute to messaging and positioning.
COMPENSATION & BENEFITS
Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.
LOCATION
On-site in New York, New York, United States.